"... a crappy data sharing service."
Do you mean OpenDNS?
Do you mean OpenDNS?
Have a ton of respect for David Ulevitch and the whole OpenDNS team. While OpenDNS started with an ad-supported business model, they've completely pivoted away from that. Now that they're part of Cisco, I believe their nearly exclusive revenue stream today is their Umbrella product which is a network security product aimed at businesses. While I don't know for sure, I'd be highly surprised if OpenDNS were selling browsing data.
As always, too easy to be misunderstood in comments like these.