I noticed the Samba nonsense when I set up the TV and have declined to participate -- but guess what? The TV still regularly connects to the domain flingo.tv, which is Samba's old name. It also connects to other strange things, like playstation-related domains. (and what is ndmdhs.com?)
I've set our WAN router to block samba/flingo and few other things, but my wife is (rightfully) concerned that I'll disrupt the Android update process, so I'm being careful.
It would be useful for someone with the skill, time and tools to investigate what places these Internet TVs are contacting, aside from the actual video content providers. If someone is doing that, I'd love to hear what they find.