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Comment by technoguyrob | Hacker News Reader

More interesting yet, how about some of the startup founders on this site make one of these and post them here? For both yourselves and for fun.

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I use this elevator pitch formula. Can't find the original source.

For [customer-base], [startup] is a [category] that [main-feature]. Unlike [competitors], we [differentiators].

I strongly suggest putting such a pitch in your news.yc profile. Here's mine:

For people with many pictures and little time, ourdoings.com is a photo-sharing site that organizes them for you. Unlike conventional photo-sharing sites, we make it easy to create an illustrated story of what you've been doing, and to share your story in illustrated email.

GREAT formula.

Here's a short one, riffing on the "hollywood pitch":

"[Service] combines [reference point] and [reference point] to achieve [business objective of customer]".

This is a great idea.

How should we organize it? I think we should have a weekly thread that always has five elevator pitches. Maybe we can aim for next Friday?

I was also thinking of video elevator pitches. Any reason to stick with text?

That could work. Nothing like reading a few pitches to help you put your own business into perspective. Taking a broader look at the landscape and all that.

It could also be great exposure for the people who pitch, I suspect we can get at least the first pitch thread techcrunch'd.

Was that a downvote saying that it won't be techcrunch'd or that we don't want any more links from techcrunch to here?

That sounds like a great idea. I wanted to start some discussion around this. So far the experiment has been really successful.

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