Facebook has lost $100B in 10 days and now advertisers are pulling out
business.financialpost.com
business.financialpost.com
I don't necessarily consider myself top-talent, but I'm personally avoiding facebook's open source projects (e.g. React) because I don't approve of their company values.
EDIT: this apparently was fixed last month.
What about that patent license noncompetition thing? That's cool? Or did that get pulled?
https://code.facebook.com/posts/300798627056246/relicensing-...
How certain is this? Whether you like what Facebook does or not, you can't deny their engineering talent is top tier. I don't even use Facebook but I'd still want to work there just to work with the people there and the environment. Companies like Facebook and Google are pretty engineer friendly, more so than other companies. I don't think this event will be the tipping point for top talent to leave Facebook.
However, I still think this event is not "bad" enough for the crew to start fleeing. This is a bump in the road. People may hate Facebook but people sure do love Instagram, WhatsApp and Oculus. Facebook has a pretty strong moat (for now at least).
If Apple has top tier talent, why do they ship an OS with a huge security vulnerability? With a map framework that has memory leaks? With a messaging app that messes up the order of messages?
If Google has top tier talent, why did they create an OS that allowed a third party developer to siphon calls, contacts and messages?
If this is your argument, then no company has top talent.
Also swooping all kind of privacy data, like call logs, messages, contacts, calendar info is from management. Engineers really know better that this will be found out sooner and later, and then it's the end.
I'm buying FB call options.
Facebook's network effect is extremely strong - this is also not even including their other assets (Instagram, Whatsapp, Oculus).
The API access was in violation of terms of service and the ability to access data through friends via the FB graph has already been closed.
So unless there's a fundamental shift in its business model and allure, its trajectory will be doomed. It doesn't mean Facebook the company will fail, but it does mean that the Facebook product—what it is in its current form—has a finite shelf life.
Facebook's problems are caused by Facebook (website)'s design, trajectory, and business model. It doesn't have anything to do with inherent evilness in the company itself.
The Facebook site is evil and should be destroyed because of 2 reasons, in my opinion.
Firstly, the news feed is solely designed to get you to stay on the site for longer. And what that means is you get an echo chamber. So, idiot people get idiot posts that agree with them. It's not just a problem on one side of the political spectrum, it's a problem for any extreme view. Anti-vaxxers, left wing communists, and right wing fascists all get into their echo chamber and never get out.
Secondly, the advertising platform that Facebook has created is too powerful. It lets you micro-target people in a way that is absolutely perfect for political ads. You find people vulnerable to an emotional message and bombard them with your emotionally responsive ads.
Facebook ads are good for non-political things as well, but in this case, we'll have to throw the baby out with the bathwater I think.
Some of this dates back to their repeatedly inventing new excuses to email me that I had to go and unsubscribe from, part is that I can't look at anyone's page without LinkedIn telling them about it, part is their finagling everyone signing up to give access to their Gmail contacts similar to Facebook's harvesting of user info.
I guess they're a competitor, but if they're not as bad as Facebook is it's only because they have less reach.
Facebook profits off of our attention and engagement. Facebook’s real competition is who or whatever holds our attention. Whoever manages to make us give facebook less of our time. LinkedIn does not really have our attention like facebook does. We set up a profile and leave and maybe get on it when job hunting or when someone writes us a recommendation. There is no “LinkedIn addiction.” But you wanna know what website has been getting even more and more of our attention? Netflix lol. Netflix can take hours out of our day and during those hours we may be so absorbed in the show that we’re not really engaging with facebook. So yeah, Netflix is a bigger competitor to facebook than LinkedIn.
The competition is “socialising the pre-Facebook way”
I have no social internet accounts left except for this one. I even recently deleted my Linkedin account even though that is bad for my career (?). I just don't want to feel raped all the time. I keep getting Linkedin-ish head-hunting emails though but I'm sure that'll clear up in a year or so.
If I'm ever socializing again on the internet, give me something that doesn't rape me in the *. Otherwise I'm fine just socializing IRL.
I hope we are a void and that something new is about to happen.
It's because regulation increases the barrier to entry. It means less chance of some college students starting an app that can dethrone Facebook.
yups. FB users are to FB, what cows are to milk farms. main difference is that FB users are free to go, and cows are in some sort of bonded labour/slavery construction, although it is not commonly called that way.
Sure FB owns WhatsApp but I don't think they can leverage it financially nearly as much. If ads start to pop up on WhatsApp people will simply flock to different messengers with similar functionality.
The barrier will only be higher for potential services that want to avoid those regulations. If the market moves in a 'wants more privacy' direction, barrier to entry shouldn't be a problem.
I'd bet against you. The trajectory is fine and Zuckerberg is a good CEO. They have nearly a third of the earth as users and a ridiculously high percentage of internet users.
Given a long enough time horizon any company is vulnerable, but FB is here to stay for a long while.
---
Facebook does almost nothing useful. It’s kind irritating to actually try to do anything with the user interface, since everything is slippery funnels.
Whatever isn’t an inductive dark pattern is otherwise emotional blackmail. The options and settings provided to the user don’t make sense, and are all defaulted to the worst choices imaginable.
WhatsApp doesn't have this problem. It's hard to monetize with ads but it's a data goldmine.
Let's first think about the demographic that has kept Facebook afloat; Baby Boomers and Generation X. When you think about most of these individuals, they graduated high school and college without much there to remind them of individuals they were acquainted with, minus maybe their yearbooks from high school. Sure, most probably wrote or emailed their close friends, but we're talking about those afterthought individuals that they came into contact with under specific circumstances that generated that "acquaintance" classification. Then, all of a sudden, appears Facebook, a platform that allows these individuals to link their name with their school. It's a database at their fingertips with all of their classmates with up-to-date pictures, life stories, and mutual friends to explore. Facebook is that one "person" I referenced earlier; the person that brings up that name you hadn't thought about for years, except now you can actually explore what they are up to, and Facebook continuously reminds people of those afterthought names.
The question is, how long is this effect going to sustain Facebook's competitive advantage? Like people have mentioned, there was Whitepages, now there is Facebook, but what's next?
Are they? My young teenaged (age 13-17) nieces/nephews have no FB presence at all. Their older siblings were on FB all the time at that age and still have FB pages, but are no longer very active - they mainly use FB to comment on their parents and other relatives pages.
While this is purely anecdotal, FB does seem to be losing young users:
https://www.inc.com/zoe-henry/facebook-losing-users-faster-t...
If they are going to Instagram, then FB isn't really losing them, if they are going elsewhere, then it doesn't bode well for FB.
I was born in 80 so that dates me. I've worked in music for the last 20 years and I've worked with over 60 bands most of whom are very successful now. However that number is misleading because I've toured with hundreds of bands if you count the openers and headliners over the years. It's stupid really when I look back on it. Once when I was 25 I used my network to start a music festival with no money that's been going on for the last 10 years and has never had less than 50k people attend. Anyways long story short most people don't understand marketing. But when you're touring you're living it. I remember when the words taste maker started getting thrown around. I remember when gorilla marketing became a thing... Because the marketing people would all be coming to our shows and our parties and sponsoring us. All of this to say that
We were early adopters of Friendster, when they killed the bulletin board my friends and I moved to MySpace, when MySpace got over crowded we moved to Facebook, when our families friends got on Facebook we left for Twitter and reddit, the less public of us left Twitter almost immediately but our pr teams stayed, when Obama won in 08 we left reddit. Many of us went to snapchat and we all use Instagram even though we hate it. There was a minor period when we thought google + was going to serve us but that lasted exactly one day.
What we desperately want is a decentralized encrypted locally hosted application that has exactly one killer simple feature. A bulletin board to post events. That's it. A simple way to keep in touch with each other and local ownership of our photos and videos. Sure to reduce bandwidth we'd be fine with our friends or fans hosting encrypted files on their devices but that's as far as they go. Do that, slap an easy to use interface on it, don't have advertising call it something literal like friends torrent or something and we'll never have another Facebook. If you want to monotize it... Give it a market place. But if you take anything from this rant it should be this, your tastemakers aren't faceless nameless statistics they're real people and they're friends with each other. We know who we are and we are and have been paying attention.
Also fuck Facebook freedom isn't free
What you're asking for is much more difficult than you realize.
What exactly are you trying to get out of encryption in this MinimalBook application of yours?
But you cannot prevent your peers from violating the network's privacy, either purposefully or accidentally. No amount of encryption can do that.
I assume them is a reference to state level actor? At least to me it is not immediately obvious and I think I misread it the first time.
Add to that a way to authorise people to decrypt your stuff (and, ideally, ways to revoke those rights), and you get the the whole thing.
But IIReadC you wanted to cache media on peers devices to allow them to see/listen to it.
That cannot work unless you trust your friends completely (or keep your friends under constant surveillance, and hardly even then) as once they see it on their screen they can photograph or record your media, if necessary using an external device (e.g. a camera) and store it or share it.
Also, once your friends has access to it that makes your friends a target for bad actors that might want to trick or coerce your friends into sharing.
This is just another form of digital restrictions management (aka DRM). I think you'll find that most of the engineers that are opposed in principle to the gov-tech surveillance complex are also opposed in principle to DRM.
It is at least possible to build an open-source distributed social networking application that gives you most of the features you described, and in particular, will make it impractical to vacuum up whole social network graphs.
But at some point, ordinary netizens are going to have to learn some basic information theory. Just as commando clubbing is going to lead to some paparazzi getting vagina pics, nude selfies are going to get out beyond your ability to control.
Given that market, why not charge for MinimalBook as a premium experience instead of postulating an ill-defined “marketplace”?
I guess someone here should accept this challenge.
Is there a way to inform you when someone think they have an acceptable solution?
Can't you do this with a mailing list? That handles the notification. A big standard website can do the rest like hosting photos.
I can't see people feeling the same way about a site which is only about events, it's a different impulse... almost like tuning in to an adverts-only station. Nobody is on FB because of bands - although they're happy to find out what bands are up to when they happen to already be on the site (not knocking bands as a thing - the same applies to eg. my art page).
Some might say "it doesn't matter, it doesn't have to be as popular as FB" but at that point then why not just have a website?
Seems to do what you need.
This is why vendors such as Facebook etc. try so had to get their product to be installed on phones (and in a previous generation, cut deals with PC manufactures to be one of the crap-wares installed in their OS image). If they can't get in thru the front door, they aim for the side door or maintenance entrance.
If I could root my phone, Facebook, Instagram, and Twitter, would be the first things properly removed and not simply "disabled".
Indecently, I'm in the market for a rootable phone with a Samsung Note style digitizer support.
The infection runs deep.
--Donald
Which is why all it will take is a compelling competitor to start the great migration. This is sort of the corollary to the network effect — as soon as there is a better alternative that people really move to, a vast amount of people will move spontaneously.
Imagine if Instagram started right now. Do you think they would accept any offer to be bought by Facebook?
I suspect the same people will be saying the same thing next week when another $50b have been shed, another scandal or two has come to light, and more users and advertisers flee the platform. I wonder at what point it’s going to sink in that between Trump’s election and a general backlash against tech, this is the tip of a very large iceberg?
FB lost a few months of profits and has a set of issues. All the rest are hunches, it could be the beginning of the end, or just shedding a bunch of investors that just want to cash in and have nothing to do with the drama. It could also be the time that the government step in, regulate the shit out of social network, locking anyone but the richest companies from competing and basically cementing Facebook as de-facto standard with a license to print money.
But a double-digit drop in a week's span is a pretty strong message
I also believe that we've barely scratched the surface in terms of insight into their internal surveillance and identity-tokenizing machinery. I believe that if we get to see those details in full glory (e.g. as the result of an investigation) we will be HORRIFIED. This applies to Google as well (or more).
Network effects are not as strong as you might think. Multiple lines of evidence point to it being O(n log(n)) in general. See https://spectrum.ieee.org/computing/networks/metcalfes-law-i... for details.
The log(n) factor does work in Facebook's favor against newcomers. It is a barrier to entry. However it is a barrier to entry that can be overcome with a better user experience.
My desired experience is that I want to see what my friends have to say, and don't want to see random commercial spam. My Facebook feed includes crap from any time I liked a viral link, and DOES NOT include a significant fraction of what my friends had to say. It is very far from my desired experience.
I already see people trying out alternatives like Mastadon. Existing chat applications like Slack and Discord could be turned into social networks. And properties like Instagram and Whatsapp stand as demonstrations that social networks are more easily started than you might think. Facebook can only keep buying up its potential competitors for so long until it runs across one that dreams of something bigger than Facebook can offer.
Short term I believe that there is an overreaction to news. But long-term, I would not want to bet on Facebook. Not over the next 20 years.
Have you tried Facebook recently? These days 90% of my feed is posts from my friends.
However my other complaint remains. Clicking on my main feed, then clicking on a random friend, I'm not seeing most of what that friend posts in my feed.
In other words you're anticipating the share price to decline further. This sort of supports the OPs first assertion.
Watch, Facebook will be the new Yahoo! Enough successful products to keep them alive, but with its vision destroyed and it’s mandate revoked, it will be a shadow of its former self. Influencers have already started moving away.
That company has a market value somewhere greater than zero but certainly less than even Facebook’s current market cap. The question is not “will it drop?” but “how low will it go?”
Yeah people said the same thing about MySpace and look what happened
Do people really want that? Or do they just want good VR games and experiences? I'm not sure what kind of personal data would get added to a VR experience but it sounds...creepier than most people would want.
But it has to stay stronger than it's bad reputation. If the only thing you have is a network effect you are in a very bad place. Everyone I know used to be on MSN and then within a week everyone had WhatsApp and MSN was practically dead.
> this is also not even including their other assets (Instagram, Whatsapp, Oculus)
True Instagram is strong especially since they can show a shitton of ads there. But Instagram isn't Facebooks vision of what the world should be.
But don't hold on to those shares for too long.
The mesh/decentralized/p2p networking movement is really interesting, and given the ever increasing power of user devices, the balance for a shift to those models is compelling.
There are huge existing challenges, but I'm seeing really smart ideas in the space, and I think it's only a matter of years before we start to see mainstream p2p networks (still over the Internet) replacing a server model for some successful widespread apps or services. Facebook style social networking is the PERFECT use case for such a topology.
Facebook's time is coming to an end. Not now (like some are reacting), and not in the next year or so, but soon enough. Their paradigm isn't as good as the alternative. The alternative simply has implementation issues that need to be worked out, but they aren't insurmountable, and different groups of people are solving them in novel ways constantly.
There isn't a single lasting mass consumer adoption example of decentralized anything in the modern history of technology (eg post WW2). That's due to a rigid reason: human nature. It's not going to change.
The only thing that will change here, is privacy laws will force behavior changes on centralized platforms.
I can name dozens of massive technology & platform adoptions by consumers, every single one of them is centralized. Now, name the dozens of vast decentralized examples... crickets.
Decentralized as a mass consumer adoption thing will perpetually be fantasy. Only (some) tech people want it.
By the way, the sun is decentralized, its center of gravity does not coincide with the galaxy's center of gravity!
Good comment anyway. I didn't even think of e-mail.
I mean I deactictivated FB long ago. So did most of my friends (from my school, from college, from my past companies etc. ) Even those who still have accounts never post anything. They don't even update their current city/companies etc.
Although I also noticed a trend of older people joining FB and being fairly active on it. But overall FB is definitely losing its appeal.
Sadly, people have ditched FB in favor of Whatsapp which belongs to FB.
The hype is Instagram now, which was incidentally bought by Facebook. A brilliant move.
But Instagram can't save facebook (the website), though it may save Facebook the company.
If your career goal is to set yourself up as a PHP guru, some FB credentials could be useful. If you think about it, a guy who wouldn't mind his career being about PHP is exactly the type who wouldn't get why ('zuckerberg-couldn't-get-laid(a-busines-carries-founder-DNA)).
I also remember a time when FB was seen as cool compared to MySpace, because it hinted a higher social value because you supposedly needed to be an Ivy league student to have one.
I don't see how the opinion you're promoting here is any more mature than what you're criticizing.
My explanation is relying heavily on a sociological observation. I don't see how that is immature.
Let me put it another way.
People who tend to not to value specific elements of fashion and style, do so for many reasons, one of them being that the subtler elements of these matters elude them. Or if they catch them, the do not pose high value on them.
This is what also predisposes to be comfortable with life choices that completely ignore certain elements of fashion and style. One example of such a life choice would be to make PHP the cornerstone of your career.
As an adjacent point, I think the same reasoning can be applied to professional-cultural disparities in general. Such as my gradual distancing from swathes of career software developers in that I'm no longer able to construct a scenario where I wouldn't care about things like well-being, culture, why and what I'm putting out into the world.
1) YouTube
2) Instagram
3) messenger
4) google maps
5) Snapchat
6) Facebook
7) Netflix
8) Bitmoji (Snapchat)
9) Gmail
10) Spotify
These apps change when something major happens. When storms happen you see weather and walkie talkie apps shoot to the top.
In sports seasons you see sports apps for baseball/football etc shoot up.
When crypto was going crazy over Xmas, coinbase was number one for a few days.
Back to school prompts education apps to go to the top for a while.
The public doesn’t seem to care enough to ditch social media apps right now. Either that or perhaps a good alternative doesn’t exist yet.
In particular, I'd love to see detailed statistics on top free apps, changes, and what causes them.
http://www.businessinsider.com/zello-walkie-talkie-tops-app-...
Unfortunately I don’t have any good articles to hand on seasonality and the App Store.
I’m mobile developer so I follow the App Store rankings throughout the year. It’s something you definitely notice.
People don't pay attention to things forever. You ever read about net neutrality..?
Just wait until the media shift to the next big obsession, and everything will be back to normal.
And I hope they do so, so that others can also learn that honesty and ethics DO pay in life.
I think this is a sea change - there will never again be this dominant of a social network imho. From now on the space will be fractured into niches (AngelList, LinkedIn, NextDoor, etc...).
But social media within a given sphere is a winner take all game. Then the winner in the biggest sphere will try and buy all adjacent social media companies (see Facebook, Instagram, and WhatsApp). The only hope I see is either 1) somebody has a large enough ego to think they can take on the dominant player (Snapchat/Evan Spiegel), or 2) the government gets some sense and decides that it's not a good idea to let the dominant player buy adjacent companies. So maybe Snapchat wins eventually as their demographic grows older. But then we're in the same position we're in now, just with a different company on top.
At least, that's how things seem like they will play out to me.
I happened to "delete" my profile a week before this shit storm blew up and thankfully someone pointed out the Deactivate vs. Delete dark pattern and I quickly fixed that situation.
It's a weird world when the Smut Peddlers have some sound advice on living.
[0] - I didn't keep a list, but I recall one called "Wittitudes" or something along those lines simply lacked the "Hide" option, and all attempts at blocking it failed.
Plus, what SV company wasn't a free-for-all of user data in 2012-2013? I don't know if any of you remember the Path app's lawsuit that triggered Apple's lockdown of API permissions. Apple, who suddenly got religion about privacy, but they too learned from their mistakes.
Anyway, I'm not here to argue in favor of FB, but the stock going down is pretty self perpetuated right now. It's algorithmically triggered in response to bad news in the press, that then generates more bad press like this and so on. I'm not sure where the bottom will be here, but I'm pretty sure it'll reverse course soon enough.
You’re just doing a really great impression of someone who is? My initial reaction was an unrealistic belief that you and others singing a similar tune work for FB, but I doubt that. I think it’s a very rational fear that FB is the first domino to fall, possibly along with Uber. Fear and self-interest, and the simple desire not to see your industry facing a prolonged public backlash ending in regulation makes more sense as a motive.
Is that about right?
I read that less as "arguing in favour of FB", and more as a reminder that overindulging in the blood frenzy makes you lose perspective.
Best not to take broad market movements and try to ascribe specific market expectations to individual companies.
16 March open to 26 March close, Facebook lost 13% of its value [1]. The same statistic for the S&P 500 is 3.4%. This time horizon makes more sense than yours because it matches the first revelations of Cambridge Analytica's use of Facebook's data [3].
[1] https://finance.yahoo.com/quote/FB/history?p=FB
[2] https://finance.yahoo.com/quote/%5EGSPC/history?p=%5EGSPC
[3] https://www.nytimes.com/2018/03/17/us/politics/cambridge-ana...
This feels counter-intuitive to me as these are the major players in online advertising. A facebook exodus would feel like a positive for google's primary revenue driver. Why is the inverse effect true?
Google Play revenue (apps + media purchase/rental)
Hardware (Pixel phone/Google home/Nest hardware)
YouTube video ad revenue (brand based ads rather than search)
Youtube TV, Youtube Red subscription revenue
Google Cloud (>$1BB/quarter)
Plus the other tech on the horizon, that if something pops here, it will be accretive to revs:
Waymo
Verily
DeepMind
Fiber (if it ever comes back in growth mode)
Google Ventures
Etc etc
(struggled with formatting on this despite many attempts.. grr HN)
"Alphabet generated $32.3 billion in revenue during the fourth quarter, up 24% from the same period last year. It was Alphabet’s highest-revenue quarter ever, beating out the prior quarter. About $27.2 billion of that revenue, or 85%, came from Google’s advertising business."
https://qz.com/1195777/googles-swelling-advertising-business...
I also found it interesting how much Google pays for "traffic acquisition" (like paying Mozilla for default search etc):
" In its most recently completed quarter, traffic-acquisitions costs were $6.5 billion, or 24% of Google’s advertising revenue, up 33% from the same period last year. Google’s strongest growth areas—mobile search and programmatic advertising—carry higher traffic-acquisition costs, Alphabet chief financial officer Ruth Porat said on the earnings call."
(this is of course how Facebook is competing with Google: they have a captive audience that they additionally know very well).
As far as I can tell ad revenue is growing faster than all of google's "hobby" projects... They're still an advertising company with a couple of tech projects in a shed in the garden.
iOS users do use iMessage and Android use Hangouts.
It doesn't have enough functionality on its own, but I've augmented our experience with a chatbot powered by https://github.com/hangoutsbot/hangoutsbot.
Obviously I don't think that this experience is typical, not everyone is a programmer or has a server on which to run it.
https://techcrunch.com/2017/10/13/ios-and-samsung-market-sha...
https://www.bloomberg.com/news/articles/2018-03-20/telegram-...
Durov is a very shady person, I wouldn't trust him with anything that you may want to keep private. Check out how a story by ex-employee of his [1], it gives a lot of backstage info.
[1] https://medium.com/@anton.rozenberg/pavel-durov-sued-senior-...
FB the product has been changing quite a bit. Many people don't use it anymore to see what their "friends" are doing. They use it to follow certain groups of interest. For me it's becoming something between Reddit, Meetup, and Craigslist. (I don't check my FB often)
Instagram (which I don't use) is still strong in what FB used to be, but the friendship model is more lax like in Twitter. The demographics also complement FB well.
WhatsApp (which I use daily for everything) is huge all over the world. It's also catching up in the US. Besides the 1on1 communication, it's also big on groups. But the WahtsApp groups are quite different from the FB groups. They tend to be smaller and more personal. It's not really by design, it's mainly because it's connected to people's phones. They just need to figure out how to monetize it. The potential is huge. (but first please improve the calling quality, it's so bad)
WhatsApp is a great product but among the three the most easily replaceable. But that's not going to happen any time soon. FB were smart keeping it independent and separate (many users don't even know they own it). One thing I really dislike about Google is that they merge everything under one umbrella.
Google, Facebook, and Amazon are all on my shit-list. Any company that harnesses hapless users as a product can rot in hell.
https://www.fastcompany.com/40520529/big-tech-lobbying-spree...
> After cutting back on certain digital ads, “we didn’t see a reduction in the growth rate,” said Mr. Moeller during the call. “What that tells me is that the spending we cut was largely ineffective.”
https://www.wsj.com/articles/SB10001424052702304192704577406...
https://www.wsj.com/articles/p-g-to-scale-back-targeted-face...
Maybe in the future, when some PHB asks development to add a questionable data gathering function to a platform they can say, "Remember Facebook?"
Apple runs a messaging service called iMessage. It logs all of your call metadata, SMS history, etc. There is no opt-in, it's just default behavior. Apple also runs iCloud. All of your data is sent there, too, including complete conversations.
Can someone for the life of me explain to me what makes Facebook the villain here? Apple does exactly the same thing.
Facebook has never sold this data. There is no evidence they've even used the data for anything except its explicitly-stated purpose.
I don't remember this being explicitly asked of me in any obvious way. And even if it was, I would have assumed they only needed that permission to get a list of contacts on my phone, and that the rest of it would be unused.
> Apple runs a messaging service called iMessage
Yes, and it's all encrypted and none of it is sent to third-party advertisers or creepy voter manipulation firms.
> Facebook has never sold this data. There is no evidence they've even used the data for anything except its explicitly-stated purpose.
https://www.nytimes.com/2018/03/19/technology/facebook-cambr...
Maybe you didn't. The Facebook app does not collect this data. It's only Facebook Messenger or Facebook Lite. Here is a screenshot of the permission request: https://fbnewsroomus.files.wordpress.com/2018/03/opt-in_scre...
> Yes, and it's all encrypted and none of it is sent to third-party advertisers or creepy voter manipulation firms.
Yes, and this is all encrypted and none of it has ever been sold, or shared with any other third parties. So what is the difference again?
> https://www.nytimes.com/2018/03/19/technology/facebook-cambr....
This is a completely different issue, and unrelated to the thread.
It's not exactly a fable that discourages repeats of history.
> Procter & Gamble Co. PG 0.66% , the biggest advertising spender in the world, will move away from ads on Facebook that target specific consumers, concluding that the practice has limited effectiveness.
More-and-more-specialized online display advertising rarely delivers as (heh) advertised on any platform.
But on the other hand, the bit you leave out includes both that they weren't cutting their FB budget, and that they'd found some areas where it works better:
> Mr. Pritchard said P&G won’t cut back on Facebook spending and will employ targeted ads where it makes sense, such as pitching diapers to expectant mothers.
So the real question is: were these political campaigns the useless sort of micro-targeting, or the effective kind?
> “Digital ad spending was lower versus a high base period and due to current period choices to temporarily restrict spending in digital forums where our ads were not being placed according to our standards and specifications,” the company said in its earnings
I suspect that FB targeted ads are not as useful for larger companies (who are generally advertising for awareness) compared to smaller or niche companies (where the target audience may be well defined).
If you want to build brand awareness for bland, forgettable products that people buy offline as I imagine P&G does, you want to blanket ads to broad audiences, not relatively small lists of specific individuals.
Will non-tech people be fed up with their data being abused by tech/ad companies? If this trend goes viral (ironic, eh?) it could mean less ad money. Advertising has had it really good compared to older days of TV and radio with targeted online communities and data about them.
Maybe this just sparks less VC investment towards freemium products?
eg. like having a myspace, or a .hotmail, or a @aol email account
Social networks have to be both useful and trendy in order to fully succeed....
messenger and whatsup are both very useful, FB itself is less, and it needs to be somewhat trendy in order to survive
Personally I find fb very useful to keep up with family and friends, but that might be not be the same for other people, especially very young folks
But their valuation depends on extrapolating today's growth and cash flow into the future.
So even a slight slowdown in their growth rate or small reduction in margins can have a magnified effect on the company's valuation.
Since expectations of higher future valuation drives high compensation for strong performers, any hint of this unraveling will result in brain drain.
It's almost certainly already begun.
Yes, my mom will still be on Facebook in 5 years. But I won't be there, my kids won't be there, and my friends won't be there.
Since the network effect works in reverse, the users who remain will spend fewer minutes per day on Facebook and Instagram than they do today.
And ARPU is dismal for the fossils who think Facebook is the internet.
Think of it this way. How much money will FB have to spend to rebrand itself and fix the privacy issues. $1 Billion, maybe $2 Billion?
You can do a lot with $2B dollars.
current market cap is 465 billion [yahoo data]
market cap 10 days ago was 565 billion (465 + 100)
drop is 100B/565B = ~18% over the last ten days.
share price now back to july '17 price, wiping out 9 months of gains.
i'd also posit that there will be more to come to light.
loose data practices costs points!
S&P +2.72%
That means FB is still falling relative to the overall market trend.
Words having meanings! Let's just use words that mean what they mean. Facebook did not "LOSE" $100B, and the stock is not "falling".
Trump's victory signaled a social media gold-rush for political campaigns. 2018 is a major election year in American politics. You can bet that campaigns are evaluating and signing onto social media related efforts. To meet this demand, as Cambridge Analytica buckles, others will take it place. The people who benefit by these services are those who make the laws. While legislators benefit by social media targeted services, there won't be a political will sufficient to pass a law that will slay the goose laying golden eggs.
Think of it this way; imagine a farmer having a bad harvest. that's a lot of pressure, but he or she will try to cope with the loss and monetize what's left cleverly. Now, imagine the same farmer but the demand for the crop is falling. Now that's a capital "P" problem right there.
You aren't the only one who doesn't like the company, it "can" be taken as a negative signal and suggest the company will continue to lose.
How many people LOVE facebook? I don't think they really exist anymore. Apple has it's haters, but it also has it's fans. Google has more haters than fans.
Of course, we're talking about more mature companies here, so the upside is not as great, the downside could have a real impact.
Of course, you have to consider FB as more than FB. If you loved Occulus, I'd say maybe invest. Big fan of Whatsapp, maybe invest.
There should be other opportunities to invest in things you do like that you would be proud to own.