Not terribly service-y tbh. Some of our customers (post production houses, title houses, prolific producers) help finish lots of films per year and might be receptive to the subscription model. Most of our customers, however, are indie filmmakers who make a film every 1-2 years at best. So as much as we'd love the MRR, subscriptions don't really make sense.

There are some other reasons for that touched on in the interview -- see "What's your business model."