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Is a business model built on people's ignorance of ad-blockers really reliable?

I'd imagine a significant portion of their traffic comes from iOS/Android users, and it's not as easy to block video ads on those.

Do ad-blockers now also block video-ads in youtube?

Yeah, they've done that for a long time.

Why does youtube not detect/fight this? I mean they can easily delay serving the real video until after the ad is shown.