Doesn't "upstart" have a slightly negative connotation?
However, these days you almost certainly want to be known as a "business" by anyone who matters, and one with good reviews.
How it sounds of depends if you are the empire, a Jedi or a sports fan.
In general I’ve seen ola fight tooth and nail against Uber by focusing on the vagaries and niches of the Indian market.
They took the fight to the a much stronger competitor. They couldn’t win on just funding advantages so kept carving out areas which Uber has not considered.
I’m betting Uber learnt a lot from that fight.
Let’s see how they fare in Australia. Wishing them Well.
Oxford dictionary definition #1: (derogatory) A person who has risen suddenly in rank or importance, especially one who behaves arrogantly.