I think his third game (with the “tech support” theme) has a real chance of blowing up in a way that the first two didn’t. It’s an interesting “Papers, Please”-esque concept, and I could see it getting great traction if executed well (great challenge balance, good-enough story, etc.). It intuitively feels pretty YouTuber-friendly, so developing early relationships with some smaller to mid-size gaming channels might be a good way to get on their radar and get alpha/beta versions of the game in front of their audiences.

I definitely would not have said the same of the first two games, which didn’t appear to do much to stand out to potential customers. They were labors of love, pieces of art maybe, but that unfortunately doesn’t drive commercial success.

Best of luck to the guy!