And other studies have shown that placebo cannot account for the majority of effects of hypnosis: https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4812013/
>https://med.stanford.edu/news/ ... This shows that the brain is altered during hypnosis. This is also true of sleep and many other activities and not too surprising.
>https://www.ncbi.nlm.nih.gov/pmc/ ... Not very cited. The question isn't so much "how much of hypnosis is placebo?" but more "how did you account for placebo in your testing?".
What we want is documentation that your specific device / method has lasting effects in double blind trials. If you can't provide that, how can you sell the product?
https://www.omicsonline.org/open-access/hypnosis-for-ptsd-ev... A placebo-controlled study found that it was effective as a treatment for PTSD and had significant and durable effects weeks after. As well as trials in treating IBS https://www.ncbi.nlm.nih.gov/pubmed/11151439 showing similar levels of long-term effectiveness. These trials are only a subset and only show the effects removing the effects of placebo in double-blind trials and the ability for long-term effects; not evidence that our app works.
There is also evidence that hypnosis is highly effective in conjunction with CBT in treating psychological disorders, but similarly, the research is still early and not immediately transferable to Mindset https://www-tandfonline-com.ezproxy.lib.monash.edu.au/doi/ab.... Additionally, a (small) study found hypnosis had a significant ability to enhance self-efficacy, affect, and sports performance in soccer players https://journals.humankinetics.com/doi/pdf/10.1123/jcsp.2.2.....
Currently, we're relying on the evidence supporting hypnosis itself rather than research conducted into the efficacy of Mindset. Considering the stage we're at we think that's reasonable, especially considering we provide a significant opportunity for users to experience the effects themselves in the app.
In the future, however, we definitely will conduct double-blind trials into the effectiveness of Mindset but it is just not possible at this time.
Thanks for taking such a considered look at the app, appreciate the interest!