Apple announces iTunes 10 with Ping Social Network
engadget.com
engadget.com
Get it here: http://www.oldversion.com/Winamp.html and apply AlpineAmp skin: http://customize.org/winamp2/skins/4571
The lesson- Sometimes newer and more "features" != better.
"I actually think most people don't want Google to answer their questions," he elaborates. "They want Google to tell them what they should be doing next."
Let's say you're walking down the street. Because of the info Google has collected about you, "we know roughly who you are, roughly what you care about, roughly who your friends are." Google also knows, to within a foot, where you are. Mr. Schmidt leaves it to a listener to imagine the possibilities: If you need milk and there's a place nearby to get milk, Google will remind you to get milk. It will tell you a store ahead has a collection of horse-racing posters, that a 19th-century murder you've been reading about took place on the next block.
Says Mr. Schmidt, a generation of powerful handheld devices is just around the corner that will be adept at surprising you with information that you didn't know you wanted to know. "The thing that makes newspapers so fundamentally fascinating—that serendipity—can be calculated now. We can actually produce it electronically," Mr. Schmidt says.
Source: http://online.wsj.com/article/SB1000142405274870490110457542...
On a less grumpy note, the $99 Apple TV they just launched is pretty smooth looking, the only thing I feel grumbly about regarding that is the absence of Hulu. But that's a topic for a different thread...
Aside: It's interesting to watch the points on my original post fluctuate. I would be interested to hear what people voting it down have to say. I do HD video and multitrack audio editing on my computer, I promise you that it's a capable enough machine for a media librarian. And I really do think the AppleTV is a good deal at $99.
But, my point is that you'd think a company that knows how much ported/meta-platform apps suck would try to avoid it by making iTunes for Windows (along with QuickTime and Safari) look and feel less like OSX apps wedged into Windows and more like "good Windows citizens".
Granted, iTunes for Windows is pretty old, and it's possible Apple's struggles with it contributed to the decision to ban 3rd party toolkits from iOS.
(Or Apple just doesn't give a shit about Windows and is annoyed they have to cater to it at all, which is why all their Windows software kinda sucks.)
edit: one good reason I see to start off with music (besides the fact that it makes sense for iTunes) is that it's more common in the music industry to "follow" an artist, than it is for TV or movies. So, right from the start anybody will have people to follow while they're building their friends network.
I bet 'gifting' people in your Ping friends network with music (and apps, books later on) will be a profitable feature for Ping, when Apple implements it.
When gifting right now, I don't think you have any way to know if the recipient has or not the song/app. I haven't gifted songs too much, so I'm not sure what happens in that case. Ping might be able to avoid this situation.
A ready-made social network, all the network infrastructure in place, users with credit cards at the ready, owned by a highly successful tech multinational....the recommendation on APPL is 'buy'!
Ping seems to find that requirement exactly. Watch this get used on the TV side pretty quickly if it takes off.
This vs. on facebook where people are wary of TMI and people who spam their feed, this is all about doing that.
Apple is really good at daring to ask for money for their services. While other companies often rely on ads or even more nebulous ways of making money, Apple just asks their users to pay money.
I really like this model of paying for what I get. I means that I am the customer, and not the product.
You can't copy the files off (without some 3rd party software) but I thought you could browse and play via iTunes. I remember it being clunky enough that you might not want to do it regularly but I thought it worked for playing a couple of tunes.
I actually just stopped putting music on my iPhone because it was too much of a hassle to do every time that key changed. I just use Pandora or GrooveShark now instead.
On the other hand, you'd have all these geeks accusing Apple of collecting data for nefarious purposes, just like many of the comments here.
Regardless, Ping looks great and I can't wait to try it out.
They have long been sitting on one of the strongest and certainly most profitable "social" networks.
Now they have used it to do one of the most classical goals in business. Profit maximization.
I don't even think this is something other companies can learn much from as most seem to be walking around like lemmings trying to incorporate features to grow their (non-paying) following.
Be patient for growth not for profit as Clayton Christensen says.
It was also known that apple where buying into this space. Will see if I can find the reference.
And I will make another prediction. Apple will have to take on Spotify once they reach momentum in the US (and I think they will with time)
In other words iTunes music is going to turn into a streaming music service at some point.
None the less I believe music will go streaming, it has to which becomes really obvious once you try out spotify (well it did for me and most of my friends who use it)
An interesting thought is whether they'd experiment with the rental model (pay per play) for iTunes music. Not just interesting economically but in terms of how appreciation of music might change.
You're thinking of the LaLa acquisition, maybe? http://www.wired.com/epicenter/2010/04/apple-kills-lala-musi...
http://www.wired.com/epicenter/2009/12/apples-reported-lala-...
I think Apple is just making things to profit more as a content distributor that it is becoming, Ping and the new AppleTV is just pointing in this direction, at least for me.
They could take it in a whole lot of different directions but nothing about iTunes is aimed at filling some tiny little niche. Why would they bother aiming so low now?
I think that initially Apple does want to use it to profit more with areas that they already are strong and also gather some experience running a social network, and them expanding it, maybe with user media sharing and an API. I think games and apps will be a next focus areas for Ping.
If I'm not wrong, Ping could be just HTML pages within iTunes, as with some iTunes contents. So it is not difficult to be a standalone web app if Apple choose to.
Now, bands are pretty much the only people who still use the platform at all.
I really didn't like iTunes at first -- I stuck with SoundJam for a good long time. Until I moved to OS X, actually.
Then they added a store, which wasn't a huge leap, but there's a difference between listening to music and shopping for music, even though one can drive the other.
Then they added movie and TV purchases. Not a huge leap from buying music, but nothing at all to do with managing your MP3s.
Then they added syncing your iPhone, which has a multitude of features entirely unrelated anything anyone did in iTunes before. But, hey, you need to sync your music, too.
THEN, App syncing and purchase.
I'm sure I'm missing a feature or two in the chronology, but you get the point.
iTunes has a rich history of having seemingly unrelated shit jammed into it. Sometimes there are alternatives for what iTunes can offer (Netflix Watch Instantly, Amazon MP3 Store) and sometimes you're locked in (iOS device sync).
But either way, Apple seems to get away with it. The trojan horsiness of iTunes gives them leverage to accomplish things that would be much, much harder for other companies.
We'll see if that holds for Ping. I wouldn't bet against it, even if I wouldn't put much money on outrageous success, either.
Hopefully iTunes 10 will at least be more performant. All this cruft has come with a cost.
You know, like the standards that apple talk about so much.
Also, he mentioned showing what my friends have purchased. I am more interested in what they are playing right now or are playing overall, regardless of where it came from. iTunes and iPods have been successful because it isn't restricted to only content purchased in the iTunes store, but now they are focusing hard on the iTunes store content only?
I can't see that this is going to be as successful as if they had a more open mind about it. What about the MP3s I buy from Amazon or CDs (or whatever) and load on my iTunes? Only tracking what comes from the iTunes store is like navel gazing. I think they miss the big picture that way.
Or maybe I am just old fashioned. :)
http://daringfireball.net/linked/2010/09/01/http-live-stream...
HTML5 is a markup language, not a streaming transport. Apple used HTTP Live Streaming, which is tech they're trying to push as a new standard. It has certain technical benefits:
http://en.wikipedia.org/wiki/HTTP_Live_Streaming
I believe the VLC nightly build has support for it, but Apple's not going to go out and tell people "Hey, go use this weird beta client to access the stream."
Sort of like Gmail with the invites. Artificially restrict access, so you don't need huge scale from the get go.