There was a notice buried in the TOS that they could restrict movies but the marketing material and press they did when they switched to $10 plans was that any regularly priced 2D movie at participating theaters was allowed. This week they started actively blocking certain new movies like Red Sparrow and Death Wish in order to try to direct users to other movies or specific theaters.
It is clear that this weekend was a proof of concept for MoviePass to see if they can alter the bottom line for specific movies and theaters. If they got positive results from this weekend's test, you can bet the data will be forwarded to every theater and studio in the industry to show how much of an impact MoviePass has and then it becomes an extortion racket.
This was all expected from the start, but it doesn't make it any less disappointing that MoviePass is now making that pivot from a company that sells a service to the general public to a company that sells the general public to other businesses as a service.