Hard to take someone seriously when they talk like that. Also it's hard to take the publication seriously when they write nonsense like that. It sounds like local car company or mattress company advertising. "These prices are so low that it will have you screaming!".
> Is 2018 going to be the worst year yet for digital ads?
Worst year yet? Digital advertising has been growing by at least double digits for the last 10 years.
It surpassed TV ad spending last year.
https://www.recode.net/2017/12/4/16733460/2017-digital-ad-sp...
Digital ad spending is going to increase. It's where the young people are.
It might dip as the corporate elite try to control social media, but for it to have the "worst year yet", digital ad spending would have to drop by 99.99% of last year's spending to get to 2000s level spending. We already surpassed that the first week of january.