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I'd imagine it'd be competing directly with the likes of Raspberry Pi 3 Compute Modules. And the RPi3 CMs don't seem to be as popular as the RPi 0 so far. And that's given the RPi was super popular, and was known for their amazing community and commitment to connection standard, support and production.

This is even more hardcore than the RPi 3 CMs, and more expensive. Seems like you have a brave team to tackle on this pie.

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True! I think that the reason why we do not perceive CM3 as popular is that it is not something that you can use right away. Unlike Pi Zero it requires a custom carrier board, which narrows customers to those who are trying to build a product with it. They normally do not share much online :)

Neutis has advantages over CM3, it is much smaller, comes with Wi-Fi and BT and the connectors take much less space on the PCB!

Furthermore, the Pi Zero is single core and very hard to source in bulk for product integration.

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