Stories like this are inspirational on one hand and on the other completely irrational. Making $17K a month isn't as easy as finding a niche and working an email list.

Anyone who has built a business that has achieved a modicum of success could write a book about all of the challenges they faced, how they addressed them, and how they would have addressed them if only they had the benefit of better experience in the beginning.

There's no secret to success. The key is understanding what success actually means to you, and working smarter or harder (or both) than the next guy to achieve it.

Selling 800+ pallettes of cinderblocks to a niche market once is an achievement. Selling that many every month? That takes knowing more than just how to make them.