I don't understand your target demo well enough to pass judgement, but I did notice that the word bane is misspelled "bain" in one of the testimonials. Superficially, it looks clean and corporate.

I'd also guess that you won't get a lot of great feedback here. For me, the site design and presentation called to mind a "business for business's sake" stereotype that I, and I expect many on HN, are a little suspicious of. I'm not saying my reaction is fair or accurate--just observing a superficial kneejerk--but my impression is that HN-ers are interested in business only insofar as it is a means to achieving cool stuff, and not necessarily for its own sake. If you think my assessment is inaccurate or undue, I'd be happy to read your reply (and I'd also like to hear from HN if I'm off base about the community--still getting a feel for this place). Good luck with this and the next.