Would you agree that the algorithm recommended this content because people believe in, or at least are interested in, conspiracies? Even if we feel that's a mistake, who are we (or Google) to be the arbiters of truth?
Would you agree that the algorithm recommended this content because people believe in, or at least are interested in, conspiracies? Even if we feel that's a mistake, who are we (or Google) to be the arbiters of truth?
Content recommendation algorithms reward engagement metrics. One of the metrics they reward is getting a user's attention, briefly. In the real world, someone can get my attention by screaming that there is a fire. Belief that there is a fire and interest in fire are not necessary for my attention to be grabbed by a warning of fire. All that is needed is a desire for self-preservation and a degree of trust in the source of the knowledge.
Compounding the problem, since engagement is improved and people make money off of videos, there is an incentive in place encouraging the proliferation of attention grabbing false information.
In a better world, this behavior would not be incentivized. In a better world, reputation metrics would allow a person to realize that the boy who cried wolf was the one who had posted the attention grabbing video. Humanity has known for a long time that there are consequences for repeated lying. We have fables about that, warning liars away from lying.
I don't think making that explicit, like it is in many real world cases of lying publicly in the most attention attracting way possible, would be unreasonable.
My best guess? They want you to sit and watch YouTube for hours, so they recommend stuff watched by people who sit and watch YouTube for hours.
This stuff reminds of the word "excitotoxins," which is based on a silly idea yet seems to capture the addictive effect of stimulation. People are stimulated by things that seem novel, controversial, and dangerous. People craving stimulation will prefer provocative junk over unsurprising truth.
I also have to say that there's a certain comic relief to videos by flat-earthers (no moon landing, ancient astronaut) and other conspiracy theorists. Some mix valid points with hyperbole but some are so far out there that they're comical.
So? Obviously people are watching them.
Or are you saying that YouTube has a strong hidden conservative bias?
Ugh, that happened to me. I was halfway through a video making weird, interesting, yet really benign claims when suddenly they connected all the pieces in support of some bizarre white supremacist shit.
Just because I wanted to know about proto-indo-europeans.
I looked over to the recommended videos, and it was already like 20% armchair white supremacist videos.
I get that YouTube had no other metric to gauge me by, by there are 10 or 12 recommendations and there's no law that says YouTube can't ease into recommendations. Whether you're for or against Shapiro, this kind of behavior induces people into bubbles and radicalizing in the feedback loop.
Just clickbait titles is all it is.
Regardless, I don't see how any of that can really count as "extremist" or "conspiratorial" content.
In most cases this is harmless - play a song, and YouTube will automatically create a playlist of songs in the same genre. Watch a cooking video, and it'll give you a dozen other recipes by the same chef.
Unfortunately this doesn't work for political videos, as you've noticed. But there is absolutely no incentive for YouTube to insert videos from opposing viewpoints into the recommendations. YouTube is just giving people what they want.
So you watch a video about how the history of vaccines and how many lives have been saved by vaccination. Should YouTube recommend a counterpoint video about how vaccines are going to kill you and everyone you love?
If you are recommending "other sides of issues", either you start showing a lot of really crazy things to people who wouldn't otherwise see it, or you need to start taking an editorial position that some issues are "settled" and one side is just "wrong", and do a one-way gating where you'll show a breath of sanity in the follow-up recommendations to "bad" videos but not show "bad" recommendations on videos that get the subject "right".
Which one would you prefer?
Who is that message for? It's not a discussion or debate, it's linguistic flashing lights to simulate a community around a simulated conflict. Youtube red, solving alienation in a more profitable way than the last red revolution.
The crime of social media is that they've created public solitary confinement. The internet is now a place where you go to be alone with your thoughts as simulated by companies. So boring.
Or you could attempt to take a neutral, quality-driven stance on recommendations: which videos do a good, _honest_ job of explaining the case for a given point of view? Plus of course any videos that present a reasonably balanced look at the pros/cons of multiple sides. You can even still factor in which ones are most engaging, as a secondary element (e.g. preferring Bill Nye over someone droning on boringly about climate change).
Maybe that has a bias toward moderate positions and away from extremes, but that doesn't seem terrible since (a) it's what compromise is built on, and (b) it seems more likely to succeed in winning over more newcomers to that viewpoint anyway (does David Brooks convince more liberals to question some of their beliefs than Alex Jones? I'd bet so).
I think the real problem with this approach is it's very hard to build an _automated_ recommendation engine for this. At scales that matter (YouTube, Facebook, etc.) you need it to be automated and hard to game. And ML doesn't quite seem up to the task of judging ranking things by demagoguery, let alone honesty, at this point...
It's one thing when their team of PhD's extract attention into cat videos, and another thing to extract it into potentially unhealthy amounts of extremist material and conspiracies.
I don't know what the answer is, but I do miss the days before infinite scroll and autoplay.