Why would you change the headline from SF to "San Fran"?
Presumably for the convenience of people who don’t immediately know what “SF” is. The full name would be even better, as “San Fran” is pretty twee, but it’s sound reasoning.
Title should be SF or San Francisco, those are more common in the search history.
"San Fran" should be removed from people's vocabulary.
I don't automatically assume that the mere "SF" means San Francisco, CA, USA, first and foremost to everybody in the world. And the full "San Francisco" exceeded the 80-character limit; dropping any other word would have lessened clarity. So, I chose what I thought was the best unambiguous abbreviation. Perhaps it was a poor choice; mods are welcome to reword it any way they like.
"Frisco" would have fit, but SF denizens tend to go nonlinear upon its use.
SF seems more common in the past, is it not? A quick search seems to concur.
A very good step if passed. Sadly these new projects will still have to go through a lengthy, byzantine approvals process
No one calls it "San Fran". People tell you that in the first 15 minutes of being there.