The fact that they're running them for free is kinda interesting. Going from corporate censoring the ads, to reddit essentially giving the campaign a huge contribution. It'll be interesting to see what the fall-out from this is.
You were bought. Reddit does not belong to you, and you don't get to decide what to do with it.
If you can't handle that then you should never have sold, or in this case you should quit.
It isn't like it's just a little authority dispute. Reddit probably costs more than it brings in, so closing it might make financial sense, too.