> that's cheaper than ~10 software devs in America (at least two of which are specialists - iOS/Android devs), a manager, an office, their equipment and their benefits packages that takes a year to 18-months to produce anything at all)
Really? It would take 10 people 18 months to produce some type of ecommerce app that would
a) allow people to bar code scan something
b) pay for it on their phone
??
Yes, certainly there would be more tie ins to do - tie the same in to existing POS system for inventory purposes (real time or nightly), for one.
But... 18 months? $4M?
Walmart and apparently target are working on or piloting same day pickup. I can order online and go pick up at the store right afterwards. Saves walking around the store (which might cut down impulse purchases, but hey... we'll get bombarded with upsells on the future purchases, no doubt). I might not actually want something on my doorstep the next day, but want it in my hand or car 90 minutes from now, while I'm passing the store on the way home, etc.