Replying to myself. It's distressing how many of the options assume command line competence.

It used to be that graphic designers, photographers, families, etc. could set up a simple site with a shared host, an FTP client, and a bit of HTML. Now requiring HTTPS will push this further out of reach.

This content is now funneled into either managed platforms, either free ones that monetize it (Medium, Flickr, Facebook, etc.) or more expensive higher-touch services (SquareSpace, Wix, etc). The de-democratization of the web continues.