Things like raising children well, championing unfashionable but important positions, fighting injustice and poverty - the really worthwhile things in life - are often extraordinarily difficult and can cause more despair than pleasure. But I choose to believe that they are nonetheless important, and not only because there is the promise of the glow of contentment in the case of a possible future triumph.
Many in the tech industry achieve extraordinary success in modern society. But when someone rises to that position, the single-minded pursuit of stimulating one's own reward circuits can look quite callous in the eyes of those who haven't been able to rise to wealth and power. In the days of the hereditary aristocracy, there existed the idea of "noblesse oblige", or the obligation of the upper classes to be a positive force for all those who lived in their society. It might do us some good to revive that idea.