Bulletin, from Google
posts.google.com
posts.google.com
Similarly if they are reading about some music gig coming up in the area they need an ad or offer for 25% off burgers at hipster burger joint du-jour that covers that night.
I once worked on a hyperlocal project that was funded by a television company to actually curate a stream of interesting and novel content about the local area. These were trained journalists curating sourced and self-created content. If the content was good enough then there would be ad-revenue (and deal placement) to follow, or so you would think. Turns out nobody was interested at all.
I don't think user submitted content will be engaging enough, but we'll see. I think anyone with a disposable income that could be targeted for hyperlocal ads or deals doesn't have enough time to use this app as well as twitter/facebook/whatever.
This might be a swing at services like that.
Speaking as a former newspaper journalist, not much about local journalism is effortless. Even writing a glowing positive obit is a lot of stress -- make a mistake and you'd hear about it from the dead person's loved ones for awhile. A smartphone definitely helps with the mechanics of publication and dissemination but I don't think that's generally the bottleneck from the content-generator side. I'm interested in what mechanisms will be in place to filter -- i.e. a "PageRank" for contributors. But given how difficult a problem it has been to do this for YouTube, which is actually a cash cow for Google, how many engineering resources will be devoted to a news app?
I'm not a fan of Google these days by any stretch of the imagination, but if they're sincere about making Bulletin content truly open and accessible via the web and not stuck in a proprietary mobile app silo, then this could be a good thing. The recent trend of large companies towards closing themselves off from the open web is troubling, so any new content platform that makes openness a priority is something to applaud.
... if it wasn't for the hunger of Google for my personal information.
Google is no different and isn't doing anything new that hasn't been done for decades; even hundreds of years.
The scale and connectivity of the data is the problem here. It's now possible to draw conclusions from the combination of datasets.
The potential for abuse is big. What sort of curation will be done?
Right now, I can safely say that 90% of everything I get in popular WhatsApp groups is fraud, misinformation, fake news, baseless accusations, harmful medicine advice, etc.
Maybe Bulletin will be exclusively focused on events and they'll have a better time curating that.
As for moderation, could it be possible that they have an AI to weed out the stupid?