> using number (or some measurable metrics) to evaluate any businesses without even understanding what does the business do.
if those metrics are any good, why won't those metrics be higher for those companies that put long term gains (e.g., happy workforce) a priority? Those metrics that show good numbers for short term gains are bad metrics, and the shareholders who like them are likely to want to cash out before the 'long term' hits, and therefore, use those metrics to justify their decisions.