Facebook Is the New Excel – Alex Muir
alexmuir.com
alexmuir.com
Unfortunately I know the author has a point. In the car community forums are losing traffic like crazy while Facebook groups have constant traffic. The Facebook groups are absolutely horrible to use but it's where the people are. With no ability to categorize or "sticky" threads the discussions are a disaster, but for some reason a lot of people are fine with that.
You get the same inane questions being asked daily - if not hourly - because people can't easily find information that had been asked previously.
Not to mention that facebook allows more "casual" enthusiasts to partake in conversations, than what I'd consider proper "enthusiasts". I feel that it dilutes the quality of a technical question's responses when you have one person replying with solid advice, and ten others who either shitpost, or offer plainly incorrect advise.
Facebook (the main website) has seen a slump in new user registrations in the pre-teen and teen groups and its main group is 25-34 year olds (https://www.statista.com/statistics/187041/us-user-age-distr...) who will get older.
I've basically tried marketing on facebook before and realized that it's very hard to reach the teen groups if you're advertising for a product built for youth anymore whereas Facebook in the past could have not only reached the 25-34 years olds but also grabbed the 13 to 24 year old groups.
I definitely think the dominance of Facebook.com (main website) will start to subside in 5 years or so until we no longer interact with the website actively but rather just passively scroll through it now and then.