Yes, LE is actually the more logical and elegant one, since bit n has weight 2^n, and byte n has a weight 256^n. The BE equivalents introduce an extra length- term into the equation (length-n).
I've always found LE vs BE to be somewhat like 0- vs 1-based array indices; one is more "conventional" to a human, but the other doesn't require a lot of contortions when expressed algebraically or algorithmically.
(With 0-based indices, element i is at address base + i * size; with 1-based indices, it's base + (i-1) * size, and it only gets worse from there as you add dimensions and other calculations.)