Patent trolls wait forever to take action on patent use only after a company gains susbstantial profits. On the other hand, a good example of patent enforcement would be initiating legal action at the first sign of infringement — before profits are made.
It doesn't matter what "most people would agree" if the defendant themselves are on record acknowledging the problem.
I've never heard anyone confuse Apple (The computer company who sell music) with Apple (The record company founded by the beatles), yet you'd be a fool to not see the problem in the overlap when Apple were on contract saying they'd only use it in the computer industry and then started venturing into the music industry.
Meanwhile, Leo Laporte has had people asking him for almost a decade if TWiT is related to Twitter. The marketplace gets confused more easily than you believe. And a founder will get inundated with this confusion when it is about a company as well known as Twitter.
It's usually the case that the property owner is some big multinational company (like Disney or something) and the supposed infringer is some small artist. This time, it's reversed: Twitter is the 900-pound gorilla and TWiT is the plucky underdog. But the principle is the same, this is an absurd lawsuit only possible because of the modern legal system's screwed up obsession with intellectual property.
It's been a nightmare trying to play TWiT on my Google Home Mini. I tried asking it "Play TWiT Live on iHeartRadio", and it replied "I looked for Twitter Live on iHeartRadio, but it either isn't available or can't be played right now". I get a similar response to "Play TWiT Live on TuneIn", though it usually turns that one into "Tweet Live".
Feels like shake-down-waiting-to-happen more than cease-and-desist case.
https://www.eff.org/deeplinks/2013/11/trademark-law-does-not...
>>Quite simply, the view that a trademark holder must trawl the internet and respond to every unauthorized use (or even every infringing use) is a myth. It’s great for lawyers, but irritating and expensive for everyone else. And when done clumsily or maliciously, it chills free expression.
I would not be so sure on that, atleast not when it comes to legal confusion. After all no one Confused Apple the computer corporation, with a Grocery Store that used a Apple as a logo, yet Apple the Computer Corporation used market confusion to squash their logo....
I think i'll call it Twicflix.