Please tell me this is not real and website feels like spammy ebook sale websites, especially the colour scheme, use a theme from or CSS template to fix it quickly.
You know I would love a recommendation of a good theme. Once I get the site ready to start throwing traffic at with AdWords, I'll A/B test and post results on HN.
Amazed at e no of replies received. Guess simplicity rules! Can't wait for the results. It would be great to see some number on signs/subscription/cancellation, etc.