In this situation you should either go with opt in or perhaps try to proxy for user desire. Every single person I talked with who wasn’t in the add industry prefers do not track.
It seems strange to argue that a standard that protects users should require informed consent to turn on do not track. But use the same logic to say it’s ok to track users without their explicit consent.
Do people really hate irrelevant ads?
I'd much rather avoid being in an abusive relationship to begin with: Hence, installing browsers like Brave and using search engines like DuckDuckGo -- where you can opt into breaches of privacy and advertising, rather than hoping for the slim chance of an opt-out at the benevolence of the site/ad company.
Consider that without any sort of tracking, ads are almost necessarily ones that appeal to the lowest common denominator of the audience, because there's nothing else to go on.
doubt it.
There’s this funny PR line like I like relevant ads. I don’t like ads. I don’t like the same add 10 times in one hour.
Also it’s possible to hate all three at the same time.