Imagine Warren Buffet announces that he'll pay anyone who buys a used car $5000. What will happen to the price of used cars? It will go up.
Imagine Warren Buffet announces that he'll lend anyone who wants to buy a used car $5000. What will happen to the price of used cars? Again, it will go up.
There are lots of reasons for it, but a lot of 18 year olds just don't understand what the loan application they signed for $40,000 for the upcoming year's tuition really means, since they've never earned or spent $40k before. Unfortunately, student loan debt is pretty much the only kind that can't be discharged by bankruptcy, so students are stuck after getting it. And college prices keep going up.