Hacker News Reader

3rd party is executing inside your first party context

Lack of independent impression counting

>Lack of independent impression counting

AKA

Advertising companies are afraid website owners (and everybody else who can do it) are going to steal from them.

It should be pretty easy to do enough auditing to keep everyone honest - which they should be anyway as partners in this endeavor.

You can't track exhibitions, but you can surely track clicks. It's not like it's the end of the world, it's only that advertisers want it all, and some more.

>through third-party cookies Which so many browsers are blocking