An Open Letter on Why We’re Removing Usernames
theblog.okcupid.com
theblog.okcupid.com
They are all peripheral arguments and appeals to emotion, which might help sell it to you but none of them explain it. That means the real reason is something that will fuck you over in some way.
A lot of people on okc are also in non-conventional relationships that they would I imagine like to be able to choose to show or not show to the rest of the world. Hide usernames fine, but forcibly make everyone use real names? That’s idiotic.
This sounds line a really bad idea, given that OkCupid knows way more deeply private stuff about their users than even Facebook. Their matching algorithm is based on users answering questions, which can be anything from "do you like the taste of beer?" to questions about pretty much any sexual preference out there. Will be interesting to see if users will want this associated with their real name...
How many people interested in same sex relationships are going to be outed by this? How many with 'unusual' kinks and preferences are now potentially opened up to stalkers, ridicule or real life pressures? Heck, how many people in general are going to get crap simply for being on a site like this at all?
Using real names on a dating site is utterly stupid, and shows the people at OK Cupid have no idea what they're doing with their own site.
If I were to short-list bad idea to kill the site, that'd be pretty close to the top.