I appreciate your willingness to share your perspective here. The problem is that marketing/PR is a profession dedicated to finding whatever just-barely-technically-true weasel wording is required to make what they're getting paid for sound at least "ok" and preferrably "great!"

If you have time (definitely not expected) I would like to hear more specifics regarding this aspect of your statement:

> We don't do cross-domain tracking, or aggregate behavioral information across customers

vs. https://heapanalytics.com/terms

> We may also use data in an aggregated form for our own purposes