One interpretation: Juicero is about making you reliant on them (the machine is useless without their packets), whereas this is about expanding what you can do as a home cook.

Technological inventions that fall in this latter category are where the real value for people is, even though the press and investors are a little too obsessed with the former at times.

Cheap, unproprietary, broadly-applicable utility.

Exactly none of those words apply to juicero.

Juicero Is Shutting Down | https://news.ycombinator.com/item?id=15151012 (Sep2017)

AvE hasn't torn one down yet. (Strongly recommend his Juicero teardown, by the way: https://m.youtube.com/watch?v=_Cp-BGQfpHQ)