There's a lot of power in branding, apparently. People keep saying things like, "Mozilla is a good company at heart", and I'm at a loss. Mozilla 2017 is nothing like the Mozilla that existed when the Foundation was established, or when the Mozilla Manifesto was adopted. Tons of key people left in a few different waves: first when Google pulled them off the project to go build Chrome, and then lots more who trickled out over the years during and after the Kovacs/FirefoxOS era. What remains is (a derivative of) the codebase + the name "Mozilla" + and, like, Mitchell. But that's it. Keep calling it the same thing, though, and somehow folks act like we're talking about the same thing.
Mozilla imploded—or rather, got Netscapified—years ago. To believe that Mozilla or Firefox is your old friend who's still helping you fight the good fight is incredibly naive and can only come from someone who hasn't actually been paying attention and is easily fooled by (trivially contradicted) surface-level details (like a name). I mean, it's not even like some philosophically tricky ship-of-Theseus problem. Mozilla is dead, people, and this isn't news.