The show Mr. Robot rails against corporate greed, corrupt government officials, and other unethical practices that's rife in our society. In a twist of fate, in one episode someone at E Corp gets arrested for secretly installing malware in products without the user's knowledge. He is prompted arrested by the FBI after a tip-off from Elliot.
They create a global revolution over this behavior. To do what's just. For the people to have a say once again.
It is highly ironic that USA Network and Mozilla did the exact opposite of what the show is all about and promoted it this way. In fact, Mozilla's principles about creating a no-fuss browser runs counter to this very behavior.