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Perhaps you should A/B test a few different price points.

On a serious note, are you thinking a one-time unlimited use fee or a recurring monthly or yearly rate? Also, I noticed on the "Begin Testing" page that you require Google Analytics for it to work. Have you considered using the Analytics API so the user doesn't have to deal with a separate interface to set it up?

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Is charging monthly for a license that you download a common practice? Obviously, a recurring pricing structure would be my preference if that's realistic. My initial idea was a yearly license.

On the Analytics API front, I have plans to use the API for a SaaS model later on, but right now I wanted to give developers a tool for running flexible but simple server side tests.

Perhaps you could charge a one-time fee for the download, and then charge an additional recurring rate for the convenience of using the online interface when you develop that in the future.

Thanks for the advice Steve!

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