Oh wait, too soon?
I want to point out you can invest in something that you think will end up giving a good return even if you personally disagree with what the company or security does. I'd love to be wrong on my investment and see Facebook crumble and society free from it's harmful influences, but if that doesn't happen, at least the money I get from it's ever rising stock price will give me some comfort for a while. It's a win-win scenario, and pre-empts me from taking any stance in favor or against Facebook, which actually has some present value for me.
The other guy joked about Blackberry, because even as the US and Canadian markets were dumping Blackberry, the company continued to see some nice growth overseas, which also led to record sales, profits and so on. But it was obvious Blackberry was fighting against time with the iPhone destroying its core markets.
Most investors didn't see it at the time either, because they were just following the "positive quarterly results," much like Blackberry's leadership was.
Citation?
It's not their money. It's your pension. They get paid regardless.