EDIT: for whoever down-voted - that wasn't a sarcastic question. Honest question of what happens when the main products lose popularity? If there is a downturn in interest in that, will they get their $50B back?
Movie companies seem to be in completely denial about the change in quality being the source of their problems. This goes to explain many otherwise bizarre behaviors such as the cinemas absolute obsession with piracy even though most studies show it has at worst a modest effect. That's actually perhaps the thing I find most ridiculous about mega corporations. There seems to be this complete lack of self accountability. When reception or sales are poor they will blame absolutely everything under the sun, except their own decisions.
It's like how in the video game industry there was this belief that game review ratings had a causal relationship to increased sales. So the games industry completely gamed ratings and the correlation all but entirely disappeared. Go figure, games actually being good was the confounding variable. Who could have guessed?
Don't you think on demand internet distribution is the true source of the problem? Record sales were at their peak in 2002 too.
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I don't too much attention to video games - certainty not the sales figures and review score end of things - but this sounds really interesting. Has anyone written a detailed account of this?
looks at list of upcoming Marvel movies
In seriousness though, I think there is 0 harm in multiple studios releasing competing movies. It should mean more variety and it’s not like you have to watch them all.
In terms of quality, Disney seems to be doing the best job when it comes to super hero movies. If one company was to have the movie rights to all the marvel characters I’d say Disney is the best option.