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The post needs a modification.

If you're building an incremental product, please do ask 10 people.

If you're building a revolutionary product, build a prototype first, then ask 10 people. Otherwise people will just ask for horses with wheels.

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I think that there are important distinctions between incremental and revolutionary products, and I agree that this advice may not work for the latter... now, how do you stop founders from thinking their latest idea is revolutionary just because they haven't done enough research to know any better? (This is what I wonder about with my ideas)

If the founders don't know whether the product is revolutionary or evolutionary, they don't understand the market. If they don't understand the market, why the heck are they building a product for it in the first place? Get some experience first by working in that market, using someone else's money.

Is it possible to test a "revolutionary product" before prototyping?

You would need to ask other visionaries who also understands your market (hard to find). Of course, chances are they would steal it, since it is revolutionary ;)

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