It gets its name from James Farley, Franklin Roosevelt's campaign manager:
>> A bad memory is not a great asset in politics, so Jim Farley devised a clever remedy: he kept an index card of every person that Roosevelt met, and recorded the names of spouses, children, hobbies, education, place of employment—any personal information that you could reasonably expect a "good friend" to remember. If Roosevelt returned to the same area, Farley would hand him the index cards of everyone he might meet. << [1]
In Rome, they had slaves for this sort of thing, called Nomenclators [2]. Their duty was to remind their master of people he had met earlier.
[0] : https://en.wikipedia.org/wiki/Farley_File
[1] : https://markmilliorn.blogspot.in/2015/05/who-are-you.html
[2] : https://en.wikipedia.org/wiki/Nomenclator_(nomenclature)