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Comment by manigandham | Hacker News Reader

WhatsApp, Instagram, Snapchat, etc. are the popular networks now.

Tumblr naturally declined regardless of Yahoo (which definitely failed at integrating its adtech and never made any money). That's how it goes with social networks, it's a cycle of latest and greatest, and the whims of the public can change in a few short years.

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None of those have adult communities in the rounding error of the scale Tumblr does.

...reddit does. Also the adult sites are building their own communities now, no need for a limited separate network.

I don't know if it's only that. I stopped using Tumblr when Yahoo bought it, and actively deleted or abandoned my Tumblr sites when Verizon bought it.

You do understand that only a very small minority would have done that, right? This kind of behavior is irrelevant in the decline of tumblr.

"...imports from Tumblr to WordPress rose from the typical rate of 400-600 per hour to over 72,000...Posterous users fled the service when it was purchased by Twitter, and Instagram users were up in arms over its acquisition by Facebook."

(I also quit Instagram when Facebook bought it.)

https://www.theverge.com/2013/5/20/4347730/yahoo-tumblr-acqu...

Why?

How many people on Tumblr really care that Yahoo or Verizon owns it?

Probably a lot. See my other comment in this thread. Once the core users and thought leaders depart, all that is left is a zombie.

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