Ask HN: Analyze my business model
My business model incentivizes users to get on with it and not dawdle around. Therefore, if users believe they are above average daters and are successful at it it won't cost them a thing.
My business model incentivizes users to get on with it and not dawdle around. Therefore, if users believe they are above average daters and are successful at it it won't cost them a thing.
The guys want to impress the women and the women like the social status of having "gifts". You could make this into a sort of social game (think Farmville) where you feel compelled to spend money on something.
There are way too many dating sites out there. You either need:
1) lots of hot women 2) a really good niche site (example: gay bankers) 3) something else that draws people into your site
OKcupid has done a good job with this.
I also have a question about your current model. How is this different than a 2-week free trial?
This is a good overview of all the elements of a business model: http://upload.wikimedia.org/wikipedia/en/1/10/Business_Model...
That would give a better picture of what you're experimenting with.