Budweiser's ex-marketing chief: Weed is the new craft beer

Forever now its the strongest weed is the best and to your point its just juvenile.

Let me chill out to a cool movie or some friends outside on the porch i don't want to be drooling in my lap.

It's different than the mass market piss Americans are used to, but there are much better options for the average pallet.

*It's not going away, but it's current popularity is outside of historic norms.

With weed, someone who never smokes might get insanely high off of a single hit (say, 1/6th of a bowl) from a bong. Someone who smokes a few times a week might need to smoke an entire bowl for similar effects. Someone who smokes almost every day might need to smoke 2-4 bowls to get to that level, and if someone smokes multiple times every day, they may need to smoke an entire joint or turn to concentrates to get there. So in this case the heavy smoker wants 20x what the non-smoker wants due to the difference in tolerance. What could get a novice uncomfortably high could be unnoticeable to a heavy smoker.

With regard to " bag of something (bitter orange chips?) that kids won't eat outright, that comes in low/variable dosages just enough to chill with, that will allow you to drive your kids to the hospital should the need arise", in my opinion this product already exists. If you use a vaporizer the intake is so slow that you can simply stop inhaling when you reach however high you want to be. Even with other methods, you can simply smoke a single "hit", wait ~5-10 minutes, see if you want to smoke more, then repeat. And there are definitely low-dose edibles out there in the form of gummies/lollipops that are analogous to your example, except that they're not always bitter. The problem with edibles is that you can't "titrate" them like with other RoA's because the onset is too delayed.

Such a Californian thing to say, the rest of the non-English speaking world in general has settled on very different beers (Pilsners in part of Germany and Czech Republic, Belgian ales in Belgian and part of France, ...)

I'm not arguing in favor of a "numbed population", but all things being equal, I'd honestly rather our numbed population be high instead of drunk.

[1] http://freakonomics.com/2014/04/17/whats-more-dangerous-mari...

You also don't need to be high all the time, obviously.

In my experience, such desires are caused by a feeling of lack of agency and/or progress in one's professional and personal life. For example if one is stuck at a dead-end job they are more likely to self-medicate, which can quickly turn into addiction.

You shouldn't be drinking either until 26 for the same reason.

I've not seen any study showing damage from people that waited until 26 to consume cannabis.

I've been excited watching the extracts in WA evolve over time -- initially cartridges were just BHO or CO2 oil, then processors started pumping out THC distillates, followed by CBD distillates. Now they're recombining those distillates and adding terpenes back in from various fruits, resulting in a reproducible, adjustable product.

Regulation in California tends to treat weed more like alcohol than tobacco. It's not seen as physically addictive like cigarettes. If you're against advertising for it then you should equally oppose beer commercials.

The realities of logistics and distribution, however, favor connected players with robust systems either consolidating or partnering with smaller producers. Again, much like craft breweries.

I think there is ample room for organic, whole bud, "farmers market" type solutions alongside next-gen concentrates and extracts using high tech delivery systems and convenient options available at the gas station from larger established players.

I have never felt high at all from people smoking strong strains near me. I am a fairly big guy with a high tolerance though (i haven't smoked though).

> Beer on the other hand is odorless and your usage doesn't directly affect others.

This is not true at all. If I haven't been drinking or been around people drinking for a month or two, I can smell if you've had a beer just by walking in the room.

Weed definitely has a stronger smell though. But if you are used to the smell of weed and not the smell of beer, beer has a stronger smell.

Tobacco is worse. It's not going away.

> Another problem is contact highs, if your a non smoker you can literally catch a contact high from being in the presence of someone smoking a strong strain.

Would be really great if true, but is unfortunately a drug scare myth from the 60s.