Right, the argument is that if you want some arbitrary sizes you should get a new unit for it, not inconsistently use an existing unit to mean something that it doesn't.
The current system of pts or inches varying by context would be like if an oven manufacturer said "Well, 60°F is pretty warm, and 90°F is downright hot, so we'll just recontextualize those numbers for our oven gauge. Bake cookies for 10 minutes at 80 degrees.
Unless you're using some other oven that scaled temperatures differently, in which case bake them at some other temperature instead ¯\_(ツ)_/¯
One could argue that you really are using inches, it's just that everything ever displayed on a screen has an implied "not to scale" note with it, but I don't think that's a particularly useful argument.
Heck, if you're editing something in MS Office it'll show you an 8.5x11 page with a scale meter. Set it to 100% and surely that's to scale.
Nope, 100% of some other totally arbitrary scale. That's what you wanted, yeah?