We can argue about whether there are 10x developers or not, but it doesn't matter for this discussion. If you assume that a developer is going to be with you for a year or more, then it starts to be worth a week or more of your (collective) time to improve the expected productivity of the people you hire by 10%. Not 2x, not 10x, just 10%.
If you aren't spending that time, then you're tacitly either admitting that you're not good at accurately assessing talent, or that you think any warm body will do equally well at your job. Either way, I don't think you're really disagreeing with the core of Dan's post.