Not because the current site is that good, but because Torba understands that a blockchain based distributed social network that is able to compensate content creators is the future:
https://gab.ai/a/posts/13902759
and he has the money to support building it, with gab subscriptions providing an infinite runway, the StartEngine 1M+ campaign, his legal warchest for the fight w/ Google, etc.
I really liked some of Gab's features when it was relatively new, especially the more advanced and fine-grained "self-censorship" tools that allowed you to do things like establish a blacklist of words that hid posts from you.
Once they tied the growth of the platform to a political ideology, I did what I could to try to increase diversity of opinion there. It didn't seem to work; Gab has become the far-right version of Reddit's /r/politics.
> Pressure is mounting, at home and abroad, from legislators, regulators and activists, all looking for various ways to nudge and, in some cases, shove Facebook to acknowledge and act on its responsibility as the most powerful distributor of news and information on Earth.
I know that people here don't like Gab, but looking at it rationally they look like the most likely challenger in that the leadership understands the coming tech stack that will route around whatever governments and private consortiums come up with, and they have the cash on hand and ideological commitment to do it.