How it works:
1) Share photos directly
No more @-ing companies and hoping they see. With Bee, every photo is sent directly to our partner companies. Your photos, not your follower count, is what matters. Take your talent to the next level and get the nationwide exposure you deserve.
2) Bee yourself
Bee lets you connect with your brand judgement free. No more worrying about spamming your friends feeds. With Bee, you can post what you want, when you want. This means more fame for you with none of the downsides.
3) Bee famous
Bee is all about making you famous. We turn brands into your personal PR team. Companies agree to give you photo credit on everything from billboards to social media. You keep all the rights to your photos while the world’s biggest brands give you nationwide exposure.
https://www.crunchbase.com/organization/bee-technologies-inc
I don't understand at all what they're trying to build. An easier way for people to let brands use their images for free?