I mean I get that Groupon is a huge business. I guess the question is are domain name prices relative? If, for instance, this was a public company, and this was disclosed, I would be a pissed off shareholder. Is it better than taking the corporate jet on a family vacation? Yes. Does that make it a good business investment? Don't know. Obviously Groupon is not a public company, but it seems like you could get a much higher ROI on a quarter of million dollars invested in the primary product as opposed to domain name. Maybe not, just my 2 cents.