Tesla’s New Car Smell
mondaynote.com
mondaynote.com
This isn't just a minor set of sins. Tesla apparently fundamentally does not grasp the concept of Lean Manufacturing+ as developed by Toyota, also known as the Toyota Production System++.
It's an classic problem in manufacturing. Where do you put the in-process inventory? Near where it's made? Near where it's used? Someplace else? What batch size do you use for each part? Bigger batches produce lower costs, but you have to put the stuff somewhere. There's software for optimizing this. But over-optimizing that can be a mistake.
Part of the Toyota system is to deliberately keep sources of confusion away from assembly, because confusion in assembly, where many parts come together, is likely to affect both quality and cost. It's better to have trouble upstream, where there's more buffering.
Tesla is in this mess because their production line is running far slower than planned, and their production planning was for a higher rate. So parts manufacturing and final assembly are out of sync.
JIT just pushes the costs on to smaller suppliers who a large company can effectively bully in the same way big supermarkets bully framers.
This is not how the TPS works (At least not in theory. In practice, bullying may or may not happen - I don't know about any). The idea behind JIT is that you can react to changes in external circumstances faster.
Also, the suppliers should also not have huge stockpiles of parts. Then they can, too, react fast to changes in demand. But this can also cause problems: http://sloanreview.mit.edu/article/the-toyota-group-and-the-...
The optimal batch size at the stamping plant may be quite different from the batch size the assembly plant wants. That means in-process inventory, stored somewhere.
In the scale of auto body parts, dies weigh many tons and cranes are needed to do a die change. Clamping a die into position is complicated. There are quick-change systems. They're expensive.[1][2]
What's probably choking Tesla is that they planned their stamping batch sizes for a much higher production rate than they can currently achieve. Much of the planning for the Model 3 production line was based on the assumption that not much would go wrong. They made hard tooling for parts before using prototype soft tooling to save time.[3] That's a win only if you get it right the first time.
(I once worked in an R&D facility for heavy hydraulic equipment. They had to deal with problems like this. People talked about "setup" a lot. A basic fact of manufacturing is that setup and changes are much more difficult than production. Once you get a production machine set up, it's mostly putting in blanks and taking out product, and that's often automatic. Setup requires skilled people. There's been a lot of talk about "agile production" and a "lot size of one", but the real economies still appear only when you make large numbers of something. Look at the pricing for some on-line service that makes custom things for you. There will be a big price break as the quantity goes up.)
[1] http://www.thefabricator.com/article/stamping/10-common-quic... [2] http://www.thefabricator.com/article/stamping/how-quick-die-... [3] https://insideevs.com/tesla-insider-speaks-out-on-problems-o...
Very similar concept to agile software development — setup everything for rapid iteration.
Tesla’s vertical integration of service centers has an interesting side effect - recalls and repairs are pretty cheap, as the costs of service centers and loaner vehicles they give out are fixed and have been borne already.
I wonder if that makes the company more dismissive of potential issues.
The inefficient dealership network is not something that emanates from Japan, but is Japan Auto adapting to local customs, legal requirements, and standards.
- Honesty is a matter of course
- Make no sacrifice
- Examine quality
- Draw customers without words
- Do not allow your products to be defiled
- Purify yourself
- Do not overcharge
- Sell authentic items at suitable prices
I know this list may sound silly and melodramatic to some ears, but I think people should try harder to listen to lessons from the past—even if the provenance is slightly dubious.
Also, related: https://www.tofugu.com/japan/oldest-businesses-in-japan/
Tesla is somewhat generous about voluntary proactive recalls on their dime http://www.businessinsider.com/tesla-recall-model-x-suv-dont...
With that said, I agree that owning a first-year production model from Tesla is an iffy proposition. Late adopters get a fairly reliable workhorse, judging from owners' forums and anecdotal personal experience.
This is assuming that Tesla's centrally managed monolithic dealer/service network will be run more efficiently than the distributed and competitive dealer networks typical of other car companies.
That assumption runs counter to typical economic thinking that competitive market based solutions will be more efficient.
They are awarded on territorial basis to guarantee some monopoly within a geographic market, and the incentive system (inventory requirements, bonuses) benefits current owners opening in new markets rather than new players stepping in.
Their business model also relies on frequent customer visits for repairs/maintenance and subsequent upsell, so their incentives are somewhat misaligned with manufacturer's. So even if Tesla did a complete 180 on their service centers and started selling dealerships, they might not have many takers considering their maintenance needs and potential revenue https://www.tesla.com/support/maintenance-plans
Lastly, while a network of independent mechanic shops might be an indicator of competitive markets working properly, that market is far from transparent due to information asymmetry between the service buyer and the service provider.
Your wikipedia link on the Toyota Production System says it was developed between 1948 and 1975. So it look 27 years to develop. Working for a startup myself, I'm very aware of Kanban and other TPS-inspired work processes. Sometimes in startup-hair-on-fire-mode that all goes out the window and I think that's where Tesla is in company maturity right now.
If that's how you use it, then you also don't grasp it. The point of a process is that it supports you in hard times. (In easy times, any process will do.) In my view, the essence of Lean is patient incremental gain. Giving in to panic is throwing all its benefits away, and creating both immediate and long-term problems for yourself.
A good counterexample to your theory is Toyota itself. They created the hybrid category from scratch. They are still the market leader. They started by building one. They moved on to a small annual production volume. As they worked out the kinks, they sold more and more, eventually starting to sell in the US. As far as I can tell, at no point did they enter "hair-on-fire mode".
Tesla is basically a really big startup, and has nowhere near the cash reserve to take 6 years to bring the model 3 to market. It it basically get it out NOW, or fold. In 6 years Ford etc. etc. already has a model 3 equivalent for sale and knows how to manufacture. You can't play it so safe in an established market if you want to dive in.
"Getting it out now" means building a very reliable, high-volume production line. If you rush that, you get an unreliable production line, which unless you just ship garbage, will be a low-volume production line or a very expensive production line. Or both.
I understand why "hair-on-fire mode" feels right. One's internal feelings of urgency are matched by dramatic action. The chaos and excitement of red alert gives nobody time for contemplation and lets everyone ignore the uncomfortable feelings that might come from that. But people in that mode make terrible choices, drastically undervaluing the long term.
In software, it's especially easy for us. Our products are rarely life critical, people are used to them being flaky, and we can fix things later by shipping new versions. None of these is true about cars. People used to ship garbage anyhow, which is why the US car market in the 70s and 80s was plagued with problems. And why Toyota and others could make such inroads.
Tesla should absolutely be taking risks, especially product feature and marketing risks. But taking quality and productivity risks in hopes that they can somehow make it up later strikes me as a terrible idea.
1) An app is solid, has awesome QA... but the environment does not. You need to shake out some networking bugs / load bugs, etc.
2) The app is terrible. Every part of it is broke. needs a total rewrite.
To an end user both feel the same, but the expected curve to make it stable is VASTLY different.
In theory Tesla has been in the car business for at least a few years. It MAY be closer to 1. Maybe 2 or 3 vendors are 3 months behind schedule in delivering production machines. Which is bad, but not "we are totally screwed" bad.
On the other hand, it is insanely ambitious. It totally could be a #2 totally screwed bad.
Time will tell.
What's wrong with improving the process as you go, as Toyota almost certainly did?
It's sort of like saying, "Why can't you just clean this enormously messy code base up one bug at a time?" Sure, you can in theory. But it's a very rare project that does it. Even places that do total rewrites often eventually end up with as big a mess as they had before. Why? Because the real problem is the ideas, relationships, and habits that got them the messy code base in the first place. That is extremely hard to change.
> (Ironically, the Fremont plant is prominently featured in “The Machine…” as the locus of the ultimately failed GM-Toyota cooperation.)
> As I watched Tesla’s messy, hiccuping line, with workers dashing in to fix faulty parts in place, my mind travelled back to the Honda plant I had visited years ago in Marysville, Ohio. Clean, calm, everything moved smoothly. I was so shocked by the contrast that I imprudently voiced my concern. That didn’t go over well with my fellow Tesla owners. I was a killjoy, I was calling their choice into question.
So we have an actual first-hand description of the differences between Tesla's and Toyota/Honda's understanding of lean manufacturing. Even in the very same building in fact. And I'm pretty sure the author is describing the production of Model S or X, not the new Model 3. Since those cars have been in production for a while now, there's no way they wouldn't have implemented something like the lean manufacturing system unless they simply don't understand it.
It seems more likely to me their "goal" (pun intended for those readers of "The Goal") is the TPS but their particular supply chain may not currently allow for it.
Fundamentally my question on Tesla is now: if you're priced as a "we have a fundamentally better way of doing things that will disrupt the industry" company, but the core process in your business is still fundamentally inferior, will you have a long enough runway?
I used to be a bear on Tesla for grumpy "I don't like the decisions and design choices they make" reasons, but now the business itself seems a bit underdeveloped.
My theory is Musk knows the only way he'll be able to compete is attracting the best talent through stock incentives, and to do that he needs to jack up the stock price by pushing engineers way past what they are comfortable with.
An underreported stat is the increase in TSLA outstanding shares, which I think is Elon throwing stock incentives at his employees to make them go faster, as a TPS alternative (for now?)
Tesla’s stock behavior is due to the ongoing game of “who blinks first” between TSLA shorts and TSLA short-squeezers. With $10 billion short position the company’s fundamentals are reduced to a side show.
It's primarily from equity grants. Even your article says Musk tacked on his stock option exercise as part of the secondary offering, which increased the dilution.
American carmakers didn't get it for decades. Even when they thought they did, they performed Lean rituals without real understanding. This was despite Toyota trying vigorously to teach them.
(A similar story is told of the spread of the use of Feynman diagrams in physics - I’ve read that their spread was far slower than you’d expect given their utility: For whatever reason it wasn’t enough to be told that they were an incredibly useful tool by people you trusted - it was only when non users actually worked together on problems with Feynman diagram users, or were taught by Feynman diagram users directly that their use actually spread. Both of these transfer methods required physical proximity which restricted the use of Feynman diagrams to a small number of labs for a surprisingly long time.)
There's a This American Life episode (centered around what is now Tesla's plant) that covers this well: https://www.thisamericanlife.org/radio-archives/episode/561/...
“Spreading the Tools of Theory: Feynman Diagrams in the USA, Japan, and the Soviet Union” by David Kaiser, Kenji Ito and Karl Hall
http://web.mit.edu/dikaiser/www/Kaiser.SpreadingTools.pdf
must have been the original source research.
edit: Also, there’s a book (by one of the authors of that paper): “Drawing Theories Apart: The Dispersion Of Feynman Diagrams In Postwar Physics” https://www.amazon.co.uk/dp/B002Y5W2X2
<blockquote>
... Thus, when [Freeman] Dyson arrived at the Institute for Advanced Study in September 1948, Feynman diagrams in hand, he immediately joined ten fellow ‘postdocs’ in theoretical physics, the largest cohort yet.
[J. Robert Oppenheimer had reorganized the Institute to emphasize post-doc training for physicists; he was quoted as saying that "the best way to send information is to wrap it up in a person."]
In fact, the new building that had been planned to hold offices for the newly expanded ranks had not been completed on time, so all of the postdocs wound up sharing desks in one large room for the first 6 weeks of their stay – an architectural arrangement perfectly suited for the sharing of tacit knowledge.
They huddled around large tables swapping ideas, pressing Dyson to explain the details of how to use Feynman diagrams. He delivered several sets of long lectures to the group, supplemented by constant, informal conversations.
By the winter of 1948–49, Dyson had organized them into several groups, each working on distinct diagrammatic calculations. One pair, Kenneth Watson and Joseph Lepore, worked with Dyson to calculate high-order terms in a certain model of nuclear forces, while another duo, Norman Kroll and Robert Karplus, took up Dyson’s lead to undertake similarly complex diagrammatic calculations in QED.
So effective were Dyson’s tutorials that Wolfgang Pauli wrote to another of the young Institute theorists that May, asking what Dyson and the rest of the ‘Feynman-school’ were working on.
</blockquote>
(Extra paragraphing added.)
This reminds me of a certain other industry cargo culting a certain other methodology, but I cannot put my finger on it ...
Okay so our products are cheap and simple. But our yearly totals of 50,000 to 100,000 units is comparable to the what Tesla is hoping to get out the door. Tesla's numbers for previous models weren't nearly that high. Gonna be hard to just in time that.
Personal feeling. What an automaker is doing by outsourcing parts to suppliers and then making them manage inventory is. a) they as someone mentioned, keep the inventory management away from the production line. And importantly allowing suppliers to apply higher levels of scale then you could other wise. Important because likely many of Tesla's suppliers production machinery has vastly more capacity then Tesla needs. Telsa and other automakers are thus 'renting' time on those machines.
Frankly I think Tesla is ramping to this scale for the first time, it's bound to be a mess.
Tesla wants to ramp up production as their primary goal right now; if their supply chain is preventing them from doing so then they've funamentally failed.
> I really find it hard to believe they don't understand the TPS.
I agree, but that makes this more confusing and (at least potentially) more damning for Tesla. It's not that hard a concept; if you're running a manufacturing company but you screw up your supply chain badly then...I dunno. Maybe you're bad at running a manufacturing company? Supply chains are really important when you're doing something like making cars. And people having been advocating TPS since before I was even born.
So...it's a conundrum.
Even a couple of years back when Toyota passed GM as highest volume maker of vehicles, the execs at Toyota said there was a moment where they took their eye off clean processes and Toyota quality suffered a bit. Some of that I suspect had to do with the timing of the retirement of a generation of very experienced people in Toyota. I think they've since been on a corrective course.
I think it makes sense to consider the state of the art for reliable production lines. But NIH syndrome will have its way.
Elon's software background, plus SpaceX which is fundamentally a very different kind of manufacturing, probably works against him here. Software startups essentially hate process (for often-good reasons) and view process as mostly a thing you put into place out of necessity after you've successfully navigated the growth phase. The stories from their production floor are the single most worrying thing that's come out about Tesla - bad vendor quality control, overengineering a la the Model X, all those other things are comparatively simple to grasp, learn from, and overcome. Why wasn't "learn how to mass-manufacture reliably" a much earlier goal?
Just because a system took 27 years to develop doesn't mean it takes 27 years to learn.
Seems like blind replication isn't the answer alone ( http://www.tandfonline.com/doi/abs/10.1080/00207540701223493... ), which is unsurprising, but Tesla's sales targets and their current production line process as-reported seem at odds.
This stuff is very well-studied and making basic errors seems like a problem of hubris coming from a software industry that's in a much less mature state.
I'd imagine that is hugely affected by the lead time on the parts in question. If you're in a Japanese industrial town and every part's manufactured within 20km of your factory, it'd be a perfect approach. If you're in Palo Alto, California and some of your parts are manufactured in a Japanese industrial town, then "just enough" stockpiled parts may well be a three month supply.
Well, it's exactly the experience you get when you criticize Tesla on HN.
You might have missed, for example the Honda Insight hybrid launched in 1999. Cd was 0.25 which was the lowest drag coefficient for a production car for a decade until bettered by a large electric sedan with 0.24...
Then there are the conventionally-powered Integra, S2000 and NSX[0] which are renowned amongst driving enthusiasts.
[0] actually the latest NSX is also a hybrid
One low-volume, $150k+ car does not make it seem like they "make interesting cars". They certainly have in the past, but at the moment they really don't from a sports car perspective.
Exciting, classy exterior shape Retracting door handles Giant touch screen World class consumer software UI Regular OTA updates Ludicrous mode Auto pilot
Each of these is individually incremental-- the sum is amazing... just like the iPod and iPhone: there were many MP3 players already in the market and my Windows mobile 5 smart phone worked pretty well - but nobody lusted after those things.
LOL
People believe funny things about Tesla and Elon.
But before I talk about that, let me say: I've been extremely impressed with Tesla and Elon for their ability to eventually deliver, and to build unparalleled excitement around electric vehicles.
I believe Elon is truly a visionary.
Now for the funny things:
1. You can throw money at problems to fix them: If you do this you end up with a 1980's Jaguar - lovely and fast and fun, but unreliable, and overly expensive, and your competition will eat your lunch.
2. Tesla shouldn't be graded on cars or car production, they are an X company (X= software, technology, etc): Whatever kind of company you think Tesla is, right now they make cars and that's all you can grade them on right now. If you want to make a bet about the future, go for it, but realize that it is a bet.
3. Automation will solve this: GM spent about $60 Billion on advanced automation in the 1980's because they could not believe that Toyota was building cars at the cost and quality with human labor (this is a gross simplification). 10-15 years later, GM basically adopted the Toyota Production System. It may be possible to build quality cars in a cost effective manner with near 100% automation, but I do not believe it is possible to build them BECAUSE OF automation. You must have a good quality process first. Elon's previous comments about having a bed near the end of the production line rings alarm bells for anyone who has been in manufacturing. You cannot inspect your way to quality.
I have to emphasize the sentence you ended your comment with. Anybody who has worked in volume production has heard this phrase too many times to count.
People who never learned the difference between QC and QA never seem to understand this phrase either. Doesn't mean they are dumb, but does mean they don't even understand the scope of what they don't know.
Another common misunderstanding is the dynamics of the learning curve. Costs of high volume production drop precipitously (and quality typically increases proportionally as well) but incrementally as volume goes up. A common misunderstanding is that that means you work incrementally to get better. But that is true for systems set up from the start as high volume systems. Tesla the company has been at it for almost 15 years (Musk has been there for 13 of them) and still appears to be in low volume manufacturing mode.
It's not super surprising when you consider that Space X makes small volume, bespoke hardware. A big backend system is still a one-off even if you run huge volume through it. Cars, phones, etc are a completely different game.
Can you please explain the difference?
QA means you make sure that products aren't duds, you do that by finding what causes the failed products to be made and fixing it.
Meta: The focus on QC instead of QA brings to mind the UK government approach to education, adding more tests instead of using the time/resources devoted to tests to educate the children.
QA addresses your process, from repeatability (e.g. ISO9000 in the cases where it makes sense -- less often than it is used, but sometimes it's crucial), incoming materials inspection, choosing processes that error in directions you want (should you mill material away from a billet, potentially taking not enough, or cast and potentially have the part shrink? Some systems can handle a too-small part better than a too-big one; other systems are the opposite) etc.
QC can be thought of output validation (i.e. testing, which is a lot of it): are my products of the necessary quality/within spec etc? Sometimes you can do 100% inspection, sometimes you have to use statistical methods (there are whole ISO specs devoted to nothing but sampling algorithms).
If you are not clear in your mind about the differences, the jargon can confuse you more (e.g. incoming materials inspection is sometimes referred to as "incoming QC"). But from this you can see why you "can't test your way into quality": the tests happen too late in the process.
QC is looking for bugs for in the usual suspects for every output and fixing them as you discover. This can be automated and/or manual.
QC is making sure that your output is good before it gets to QA.
Unknown to analysts, investors and the hundreds of thousands of customers who signed up to buy it, as recently as early September major portions of the Model 3 were still being banged out by hand, away from the automated production line, according to people familiar with the matter.”
https://www.wsj.com/articles/behind-teslas-production-delays...
Reminds me of some other automotive companies when a new car is launched..
If you try to make the perfect assembly line before you deliver 1 car, you'll be making huge over-engineering expenditures and costly assumptions which result in even greater net production losses.
The press is up and running:
https://www.instagram.com/p/BaInXGBg9G7/
Based on a 3.7 second cycle time, they can bang out 5,837,837 body panels per year (assuming some math an automotive engineer on /r/teslamotors provided that takes into account downtime and typical automotive labor scheduling: 50 weeks/year * 5 days/week * 24 hours/day * 3600 seconds/hour)/3.7 second panel cycle
EDIT: csours: Thanks! I removed my grossly inaccurate prediction of per-vehicle pressed components.
in_cahoots: Original response was to comment that Tesla is still banging out components by hand; this is possible, my rebuttal is that they do have parts of the line that are fully operational.
There are probably a number of press lines and the press lines would be changing dies periodically to make different parts.
Exactly.
Once you understand (grok) this, a lot of efforts become obviously silly. Like standardized testing regiments for K-12 public education.
Source: Former QA/Test manager, back when we still pretended to care about quality, eliminating defects, reducing costs.
This. But the potential is huge compared to other vendors for being more biased to research than production. Other vendors are forced to keep time, people and money allocated to maintain their 19th century gas engines production while Tesla can use all its resources for new things. Having a lot of brain power devoted to new ideas will inevitably bring achievements in other fields, which won't necessary become Tesla products. A serendipitous discovery could lead to a patent for something they cannot produce or aren't interested in producing (say a new medical machine) but could license to others.
GM had to sell 600,000 high-margin trucks to raise the same amount of funding that Tesla got from investors (VERY ballpark numbers). With those funds, GM also had to invest in over 30 assembly plants around the world and 12 or so product launches, not including engine and transmission programs.
I am on the Model 3 waiting list for the Autopilot. Heck, it could be gas powered and I'd be on the waiting list for the Autopilot. I don't need full autonomous. I just want the best system, and currently Tesla has it. So hopefully they figure out their production issues.
I also just bought a 2018 Honda Odyssey as our main family car and it can't even do adaptive cruise control under 20 mph. I think people underrate how far ahead Tesla is in these areas. Their competition is currently Google and Uber, not Chevy, Nissan, etc.
Tesla's "innovation" is being willing to ship "beta" features for better or for worse.
It's not like Chevy couldn't have used the same data it uses for LKA to do lane centering, by as Tesla has shown, doing that can cause "wrong" steering outputs (I.e. ones that would put you in a ditch), and opens up the system for abuse by the driver.
Where as only using it for LKA means when the sensor is "wrong" the worst case is a wrong LKA warning instead of doing what Teslas do on "fail road". And you can't abuse LKA easily. I've noticed my Volt seems to be tuned so that if you try and abuse LKA and let go of the wheel, it'll take longer and longer to apply corrective steering, causing the car to "ping pong". But if you hold the wheel and intentionally try and pass a line with firm, but wrong steering input (as you'd expect with a distracted driver), it will smoothly guide you along the lane as precisely as a human driver would.
To me Super Cruise is a more major innovation than Autopilot. AP works in more situations but the situations it works in, that Super Cruise doesn't, are situations where AP is notorious for having bugs that vary from inconvient to downright dangerous. It reminds me of how people compare AP to other equivalent systems like Distronic + based on disengagements, ignoring the fact that more disengagements can be preferable if it means avoiding events where there isn't a disengagement but the system is wrong
But it looks like Honda is the odd man out, as some of their cars have ACC, but don't have what they call "Low Speed Follow" which is the ability to slow down to a stop, then resume with the push of a button or the accelerator
There are two autopilot systems commercially available today - Tesla Autopilot and Honda Sensing Driver Assistance. Two more are slated to be released - Cadillac SuperCruise and Audi Traffic Jam Pilot. The rest is an all-you-can-read buffet of press releases about some great tech this one company tested in this one lab (I hear Waymo is great, and Volvo’s is even better).
Pending Cadillac’s and Audi’s road tests in 2018, Tesla Autopilot v1 is the best driver assistance suite available commercially in 2017, even with all of the executive departures.
It's an interesting time for Tesla, they feel like the automotive equivalent of AMD - David keeping Goliath honest. How many automotive companies saw Tesla become an actual disruptive threat and then spent tens of billions on self driving and electrification? Tesla isn't going to compete with Honda or Toyota by copying their model (or even their manufacturing process).
Take a minute and look at the bolt and the leaf - they're god-ugly, emotionless, unsexy modes of transportation. Buying a leaf is the result of sitting down with a spreadsheet. Need some anecdotal proof? Think to yourself how many of your coworkers, friends and family you can see driving one. How about a model 3? I see more model S's during my commute than I do leafs, volts and bolts combined.
Another place to look for confirmation is the lithium ion battery line which was built in collaboration with Panasonic. Panasonic is 2/3rd the size of Toyota and are well versed in manufacturing process.
If Tesla wanted to borrow a page from the incumbents they'd be doing so, they have enough brains from those companies already on staff. It's a safe bet that there are very few idiots in upper management at Tesla. Elon isn't the type to ignore a process problem, he's a modeling/simulation junkie and probably figured out something that the others are missing. That's not to say things are perfect, but I don't think they're as dire as the article makes them out to be.
The shareholders have faith, and although Tesla shares are slightly bubbly, they're still doing unbelievably well on most fronts.
0. You have fallen for the "post hoc ergo propter hoc" fallacy. Tesla was not the first company that worked on these things. They were just the first who decided to sell a semi practical implementation and hype it up as if it where completely finished and polished.
Can you elaborate?
I could set the cruise control to a certain speed and it would normally slow down if there was congestion, which was very nice.
But it wouldn't work at bends in the road, because the system was seemingly just directly ahead line-of-sight. I wanted to see if it would slow down itself in that situation before I had to slam the breaks, it would have plowed into the much slower-moving car ahead of me.
So my experience is that while these systems help in bumper-to-bumper traffic on congested highways they're still to dangerous to rely on.
I get Tesla's cars are really good, but my understanding was that it wasn't "miles ahead".
And that's before we get into disengagements per 1000 miles, where Tesla trails most of the industry by far.
No wonder Musk tries to demonize AI. Self-driving is a race to the bottom, with its development slashing car sales by an order of magnitude. That would be bad for an established, mature, car maker, but would be crushing for a company relying purely on future growth.
Not only Tesla is behind most in self-driving, it is the most exposed to the downsides of it.
This isn't bad if you're the only one who can ship self-driving cars with acceptable quality and volume as you'd be disrupting the rest of the industry to fuel massive growth.
Steve Jobs was also famous for denouncing something right up until Apple had "the best on the market" of that same thing. It seems like standard CEO playbook.
Fixing it:
This isn't too bad if you're the only one who can ship self-driving cars with acceptable quality and volume as you'd be disrupting the rest of the industry to fuel massive growth.
But you won't be the only one for long. And then the entire industry will downsize.
And Tesla is (1) the most susceptible to it, since most of the enterprise value comes from expectation of future growth and (2) it lags behind other makers in self-driving tech.
Ockham's razor suggests it's more likely Elon Musk simply got convinced by the Yudkowsky/Bostrom view on the problem of Unfriendly AI (I particularly recall Musk starting to talk about AI only after reading Bostrom's Superintelligence, but that might have been just a coincidence).
Also note that Musk is "demonizing" advanced AI that doesn't exist yet, but is huge on self-driving.
7-series and 5-series are simply too expensive. If BMW can get it in the 3-series at a Tesla Model 3 price, things will get interesting.
The learning systems need to be fed data to improve their models, so that they can understand bad lane markup, merging lanes, diverging lanes, lane splits and highway off-ramps, construction cones and barriers, motorcycles and trucks being obstacles and flying plastic bags and garbage not being an obstacle.
Unless they’re buying this data some place else, it needs to come from millions of miles driven by the current owners.
You might be able to DIY.
Coincidentally, we're in the market for a 2018 Odyssey as our family car too.
When I took the Tesla test drive in a Model X with my parents, the rep took pains to educate us about the limitations of Autopilot. Lane following in the highway, below 50 mph around curves, and doesn't recognize traffic lights in the highway. Can't avoid collisions below 7 mph. Can't lane follow in city streets. Can't self-drive on main city thoroughfares. I'm probably missing the message, but I don't see how this is that much more revolutionary than a Honda Sensing suite that I could purchase in a 2018 Odyssey [1]. For all the Reality Distortion Field is putting out from Tesla, I was expecting more.
As it was, I can see value if I sit in rush hour traffic on the highway for an hour or more each day, each way. But unfortunately, that is not my use case. And I can get the same tech on other more mature platforms to address the bulk of the value for that use case.
A lot is riding on Tesla's promise to bring full autonomy In The Future. I fail to see how they are besting Waymo at productizing full autonomy or even taking the next incremental steps towards that goal. If I wasn't in software and following what Waymo et al were doing to move towards full autonomy, then I would probably be dazzled, but I'm struggling to figure out how Tesla's driver assistive tech is getting us to full autonomy faster than Waymo.
I'm on the Model 3 waiting list, but that test drive has me seriously re-considering a 2018 Honda Odyssey instead. I'd welcome feedback on what I missed.
My Odyssey can't do that.
Now I'm confused why Tesla would sound so limited, unless they are trying to cover their ass legally on how you SHOULD use autopilot versus how you CAN use it?
[1] https://www.quora.com/Does-Tesla-Autopilot-work-on-city-subu...
Our 2012 Sienna is doing well and doesn't do too many miles, or I'd have considered upgrading.
Personally, we don't share much - she drives hers, I drive mine and only share duties in the weekend.
With our separate commutes, and a PHEV and and EV we could literally not visit gas stations except on road trips.
I also like the 2018 Odyssey's visual refresh. Sienna hasn't changed in eons it feels like. Inside, I wasn't a fan of the second row seat tracks on the Sienna.
As an investor I know full well Tesla has a ticking clock. They must achieve scale before the giants can catch up. People underestimate how god-awful slow the big car makers are. They haven't even come to terms with what Tesla is really doing yet. None have anything like the software experience. My guess is Tesla has 5 more years before the big makers can truly become competitive (assuming they all fire their software engineers and hire new ones today).
Time will tell. If they're still fumbling a year from now then I'll start to get concerned. If they can't churn out at least 250,000 vehicles per year within two years I'll be very concerned.
I think it’s exactly the opposite. People enamoured with Tesla and Musk tend to over-estimate how slow the old car makers are, because they’re so used to the “Silicon Valley story” that we will inevitably come in and take over everything.
Look: it’s 2017. Everybody has read the Innovator’s Dilemma, everybody knows how fast e.g. Palm, Nokia, etc. went out of business. The old companies aren’t stupid, and they aren’t sitting around waiting for Tesla to eat their lunch.
> None have anything like the software experience.
GM is arguably in the lead right now as far as autonomous driving capability. They’re at least tied with Google and certainly ahead of Tesla.
I’m going to be blunt: you don’t sound like a very good investor. You sound like someone who makes decisions based on hype and wishful thinking instead of real evidence. My recommendation would be to get out now before you lose your shirt.
GM is definitely not tied with Google.
The non-scaleable stuff was most likely done in parallel not to delay initial deliveries, they don't need to validate the product idea.
Here is a sample: >So, I would simply urge people to not get too caught up in what exactly falls within the exact calendar boundaries of a quarter, one quarter or the next, because when you have an exponentially growing production ramp, slight changes of a few weeks here or there can appear to have dramatic changes, but that is simply because of the arbitrary nature of when a quarter ends.
That is why there has been little stock movement despite this miss. Run rate at the end of Q4 is a different story. That is very important guidance.
https://seekingalpha.com/article/4094115-tesla-tsla-q2-2017-...
Also, another indication that this guy know anything about Tesla's goals or guidane... Tesla has repeatedly stated they are not going to increase Model S/X production beyond 25k per quarter. They think that's close to the total addressable market and it's costly to expand production beyond that.
Unknown to analysts, investors and the hundreds of thousands of customers who signed up to buy it, as recently as early September major portions of the Model 3 were still being banged out by hand, away from the automated production line, according to people familiar with the matter.
That reeks of fundamental issues at odds with “It is important to emphasize that there are no fundamental issues with the Model 3 production or supply chain. We understand what needs to be fixed and we are confident of addressing the manufacturing bottleneck issues in the near-term.”
Maybe mass production is that one step too far.
Did Gassée's NDA expire or what? He's certainly divulging details about the factory. He previously wrote that he couldn't write about his visit due to an NDA.[1]
[1] https://mondaynote.com/chairman-elons-great-leap-forward-68f...
Isn't one of the advantages of having a minimal, electric vehicle that there are fewer moving parts?
Telsa is in a interesting position as a software/car maker. There production line is like an algorithm they are adjusting on the fly, and it's obviously going to be messy when you don't have multiple decades of manufacturing experience.
Still, Tesla's learning curve is steep, and the M3 is a much more simpler car. Don't be against Elon, it's quite possible he'll be able to figure out how to make 10K/week once the kinks are figured out.
Why is this a bad thing and why isn't software/full automation achievable?
If the only result is the schedule slipping, then investors can continue giving to Tesla with the assurance that things happen "eventually".
If this is actually indicative of greater disorganization, then perhaps we'll see more issues later on. But my impression is that this is _the_ major issue for Tesla... and ultimately it's an issue that can be solved with more money.
Valve surely has a lot of developement issues leading to delays, but they still got Half Life 2 out and made a bunch of money off of it.
But many side effects of delays are mitigated by throwing money at it. And spending money is usually an easy option, if you have a lot of it.
Or not. Markets aren't rational, it could be costly.
Many often wonder why large software system projects are difficult. Many often wonder why running large organizations such as governments is difficult. In this topic some wonder why large scale vehicle manufacturing processes are difficult. These fundamentally share properties.
One key challenge is that system, organization, and process complexity do not grow in a linear manner. If you have ever tried to estimate software development time for larger projects you understand how wildly inaccurate it can be. The number of interaction points multiply with growth. Progress feels extremely fast at the beginning. As the system surface area grows it becomes increasing difficult to push incremental improvements forward. A single person or small team comprehensively understanding the entire system and keeping enough of it in working memory becomes a challenge. There are design and management strategies to combat the challenge but in my opinion only time and iteration can truly overcome.
The single most important long-term factor here is whether quality and continuing improvement is part of the culture or not. I believe they are, as suggested by the production target miss. A process of prioritizing and then fixing sub-optimal system and process interaction points, both internally and externally, will drive the company to high output while maintaining quality over time. TPS [0] concepts are well known but one doesn't simply download and install it in an afternoon. It can take decades to optimize.
The single worst decision the company could make is to pump out vehicles to meet a production target metric while sacrificing quality. That has been tried before in this country (and at the same factory several decades ago no less [1]) and did not work out well.
For perspective: Competitive threats are just not a very big deal. Globally, 72 million cars were produced last year [2]. If Tesla captures just 1% of that market it is still a huge achievement - 720k cars per year. Even if we assume they sell only the lowest price Model 3 at $35k and ignore all other vehicle and energy products that would equate to over $25 billion in revenue - 10 times the 2016 annual figure. The market will also grow as the global economy does. There is plenty of room.
[0] https://en.wikipedia.org/wiki/Toyota_Production_System [1] https://en.wikipedia.org/wiki/NUMMI#Background [2] https://www.statista.com/statistics/262747/worldwide-automob...
Everyone but yours truly. I couldn’t help check off the sins against the “Toyota Bible”
And I can't help but notice that his truly is still putting his wife's truly into a Tesla, not a Toyota.
There seems to be a wave of stories critical of Musk currently, and most seem to be rooted in some sort of ill will towards the man. Other than that, I just can't wrap my head around these alarmist screeds, considering a few months' delay is, if anything, so little one wonders if Musk is spending too much time on production...
It's annoying for customers, but hey: at least you're not one of those customers whose vehicle gets blown up 5 miles off the coast of Florida.
I ca