Most of the rant is about different device capabilities, and how cables being more or less the same makes it almost worse instead of better.

And that high variance in cable quality is a bigger deal than it needs to be. You can't tell by looking at a cable what bandwidth and amperage it's supposed to support. Even if it has thick wires you can't tell if it has a chip to enable 5A charging.

Also there's a non-quality factor. USB-C cables with no high speed wire pairs are valid and are quite common. You don't need more than USB 2.0 in a charging cable.